Lays Ferreira
San Francisco,CA
Summary
Compassionate and dedicated Birth & Postpartum Doula and Lactation Consultant with extensive experience supporting families through pregnancy, childbirth, and the postpartum period. Skilled in labor support, newborn care, and breastfeeding education, providing both physical and emotional guidance. As a mother of four, brings deep personal insight, patience, and empathy to help families feel confident, supported, and empowered.
Overview
20
20
years of professional experience
7
7
years of post-secondary education
Work History
Lactation Educator
Private Client
03.2020 - Current
- Educated new and expectant mothers on breastfeeding techniques and benefits
- Provided guidance on proper latch, positioning, and milk supply management
- Supported mothers with common breastfeeding challenges (engorgement, pain, low supply)
- Developed personalized feeding plans based on mother and baby needs
- Offered emotional support and encouragement throughout the breastfeeding journey
Birth and Postpartum Doula
Private Family Client
03.2018 - Current
- Supported mothers and newborn in the immediate postpartum period through home and/or virtual visits
- Educated families on emotional support, infant care, recovery, and nutrition basics
Childcare Professional
Private Family Client
03.2006 - 03.2016
- Assisted with daily routines including feeding, diapering, bathing, and nap schedules
- Monitored children’s behavior and emotional development
Education
CPR & First Aid
American Red Cross
03.2025 - 03.2027
Lactation Consultant -
University of California, San Diego
La Jolla, CA 03.2021 - 03.2024
Birth & Postpartum Doula
Childbirth Professional International
03.2023 - 04.2023
Early Childhood Education/ Nutrition -
Merritt College
Oakland, CA 03.2020 - 03.2022
Skills
- Emotional Support
- Birth Plan
- Communication between parents & medical staff
- Postpartum Care
- Educate new parents about their newborn
- Nutrition
- Lactation Consultant
- Time Management
- Organization Skills
- Ability to Multitask
- Languages: Portuguese, English & Spanish
Timeline
CPR & First Aid
American Red Cross
03.2025 - 03.2027
Birth & Postpartum Doula
Childbirth Professional International
03.2023 - 04.2023
Lactation Consultant -
University of California, San Diego
03.2021 - 03.2024
Lactation Educator
Private Client
03.2020 - Current
Early Childhood Education/ Nutrition -
Merritt College
03.2020 - 03.2022
Birth and Postpartum Doula
Private Family Client
03.2018 - Current
Childcare Professional
Private Family Client
03.2006 - 03.2016