Expert multi-channel communications leader with over 23 years of experience managing corporate reputation; 8 years at global agencies; 10 years in-house; and 8 years as the head of my own comms consultancy. My experience spans across public technology giants (Adobe, NVIDIA, OnDeck), high-growth unicorns (Bandsintown, Mural, Apollo.io), and B2B2C startups and SMBs (Andium, Qnovo, Dribbble, Qatalog, Arcade1Up). I'm a results-oriented media strategist for publicly traded and private brands, as well as influential thought leaders. My expertise in media relations and stakeholder engagement to increase brand visibility, elevate market share, and drive revenue has resulted in ~$15B in combined market valuation.
Hi, I’m
Leah Taylor
Arvada,CO
Summary
Overview
23
years of professional experience
Work History
Cast Influence Marketing and PR
Chief Communications Officer
01.2017 - Current
Job overview
- Co-founder of an award-winning strategic communications consultancy, focused on agile public relations strategies to launch, grow, and build global B2B brands
- Devise media, analyst relations, and category creation efforts working across a wide range of industries (B2B2C, SaaS, sustainability, design, clean energy, consumer apps, higher education)
- Served as a fractional communications strategist in-house at Mural, Doist, Apollo.io, and Qnovo
- Clients served: Andium, Arcade1Up, Dribbble, Qatalog, OnDeck, Bonusly, Cheetah
The Better Ethics & Consumer Outcomes Network
Vice President, Communications
01.2019 - 01.2020
Job overview
- Served as the first internal hire responsible for designing and leading strategic communications for BEACON and Joe Toscano, championing consumer data rights
- Oversaw and elevated executive leadership, CEO communications, and thought-leadership efforts
- Identified emerging topics, leading rapid and effective response
- Positioned BEACON effectively in response to privacy issues, opportunities, and threats and was proactive in guiding business actions that reflect values and key stakeholder expectations
Transform Group
Senior Account Director / Consultant
01.2017 - 01.2019
Job overview
- Blockchain clients served: VideoCoin, AlphaNetworks, Guardian Circle, Bee Token, Node Haven, WorkCoin, White Rabbit
- Developed relationships with key clients and crypto media, resulting in long-term partnerships and steady media coverage.
- Mentored junior PR staff members, fostering professional growth, and enhancing team performance.
InVision
Communications Director
01.2016 - 01.2017
Job overview
- Created and directed the enterprise strategies for InVision’s public relations, internal and external communications, philanthropic giving, and community activations as the company’s first internal communications hire, uniting remote teams and serving as a brand champion at external events
- Crafted compelling storylines, secured thought leadership panel engagements, and landed InVision on Forbes Next Billion Dollar Startups, Glassdoor Best Place to Work, and Entrepreneur’s Top Company Cultures 2017
- Directed the promotion of the feature-length documentary film Design Disruptors, including red carpet premieres in San Francisco, London, New York, and Montreal
- Marketing activities yielded results of nearly 4x ROI and raised $100K for the AIGA Worldstudio Scholarship Fund
- In 15 months, PR helped grow app adoption from 1.5M to over 3M users and annual revenues to over $40M
- InVision was acquired in 2023
Bandsintown
Communications Director
01.2012 - 01.2015
Job overview
- Reporting to the CEO, defined and led all PR, social media, web, content marketing, and brand communications, targeting both B2B and B2C audiences
- Drove media effort to grow app install base by 2,000% to 20M internationally
- Led acquisition of ToneMedia and subsequent rebrand of Cellfish to Bandsintown Group
- Secured thought leadership opportunities for C-suite executives at key events including SXSW, MWC, REVOLT Music, Midem, Billboard Touring, and ADE
SNAP Interactive
Public Relations Director
01.2011 - 01.2012
Job overview
- Recruited by publicly traded web developer to design and implement global communications efforts, including media, analysts, and community relations
- Brand building efforts helped increase app install base to 55M; grew annual revenues to $19.2M in 2011; and introduced 'Only In The Alley' 2012 calendar with Mashable, which secured SNAP executives the opportunity to ring the NASDAQ opening bell in December 2011
- Acquired in 2017
CooperKatz and Company
Account Supervisor
01.2010 - 01.2011
Job overview
- Clients served: DiscoverReady, The Guardian Life Small Business Research Institute, The Physicians Foundation, and Sarah Lawrence College
- Led campaign efforts in collaboration with creative and marketing teams to promote innovative business dealings that far exceeded client expectations
- Acquired in 2018
The OutCast Agency
Senior Account Executive
01.2007 - 01.2010
Job overview
- Clients served: Jawbone, Katalyst, Mozilla, NVIDIA, LiveOps, Joost, Yahoo! Search and Yahoo! Local
- Mentored junior account executives, fostering a positive work environment and encouraging professional growth.
Edelman
Senior Account Executive
01.2004 - 01.2007
Job overview
- Clients served: iRobot, Pantone, Adobe and CA
- Led cross-functional teams to ensure seamless execution of comprehensive PR strategies.
Education
San Jose State University
Bachelor of Science from Public Relations
01.2003
University Overview
Minor in Business; inducted into Golden Key National Honor Society in 2000
West Valley College
Associate of Arts from Liberal Studies
01.1999
University Overview
Certified in Speech Communication, Computer Operations, and Accounting
Skills
- Media Relations
- Analyst Relations
- Public Relations Strategy and Campaigns
- Investor Relations
- Corporate Communications
- Creative Storytelling
- Thought Leadership
- Analytical Thinking
- Agile Project Manager
- Funding Announcements
- Social and Digital Media Strategy
- Content Marketing
- Brand Positioning
- Event Planning
- Strategic Partnerships
- Product Launches
- Copywriting and Collateral Development
- Category Creation
- Collaboration Design
- Speaking Engagements for Senior Officials
- Awards
- Media Training
- Strategic Messaging
- Reputation Management
- Team Leadership
- SMBs
- Distributed / Remote Work Evangelism
- Project Management
Accomplishments
Accomplishments
Cast Influence earned Inc. Magazine's 2024 Power Partner Award for Best B2B PR provider for small and medium-sized businesses: https://www.inc.com/profile/cast-influence.
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Vice President, Communications
The Better Ethics & Consumer Outcomes Network
01.2019 - 01.2020
Chief Communications Officer
Cast Influence Marketing and PR
01.2017 - Current
Senior Account Director / Consultant
Transform Group
01.2017 - 01.2019
Communications Director
InVision
01.2016 - 01.2017
Communications Director
Bandsintown
01.2012 - 01.2015
Public Relations Director
SNAP Interactive
01.2011 - 01.2012
Account Supervisor
CooperKatz and Company
01.2010 - 01.2011
Senior Account Executive
The OutCast Agency
01.2007 - 01.2010
Senior Account Executive
Edelman
01.2004 - 01.2007
West Valley College
Associate of Arts from Liberal Studies
San Jose State University
Bachelor of Science from Public Relations
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