LEE FISHER
Northbrook,IL
Summary
Highly-motivated Marketing Associate with 5+ years of experience developing and creating campaign strategies for both the hospitality and healthcare industries. Skilled in working under deadlines, adapting to new situations & challenges to best enhance the organizational brand. Looking to leverage my professional experience in B2C & B2B towards a part-time marketing position in healthcare.
Overview
8
8
years of professional experience
Work History
Marketing Associate
PromptMed Urgent Care
Highland Park, IL
03.2023 - Current
- Execute strategic marketing plans to drive growth and retention and overall revenue for business.
- Design new, on-brand visual elements focusing on concept and messaging.
- Develop, implement and manage clinic check-in software for all locations.
- Manage patient feedback, assess its relevance, and directed actionable insights to appropriate managers to enhance service quality.
- Design, develop and manage the current website.
Content & Social Media Manager
The Landmark Inn
Northbrook, IL
04.2022 - 08.2023
- Crafted graphic designs and brand messaging elements for consistent content across marketing platforms.
- Drive efficiency in day to day operations through clear communication to community.
- Interact with customers on multiple mediums maintaining CRM.
- Organized special promotional events to drive positive media coverage, boost revenue and enhance sales.
- Collaborate B2B with liquor representatives to plan upcoming drink specials.
- Applied strong writing, editing and proofreading abilities to each assignment to produce best possible content.
- Curated content for social media platforms.
- Maintained knowledge of digital technology and social media trends, media requirements, and best practices.
Server Shift Leader
The Landmark Inn
Northbrook, IL
08.2020 - 08.2023
- Developed rapport with guests and assisted in customer retention by providing exceptional customer service.
- Negotiated with liquor representatives to discuss needs of the bar on bi-monthly basis.
- Maintained thorough knowledge of menu to describe dining options.
- Trained and acclimated new servers to restaurant's culture and operations.
- Leveraged proper serving etiquette to promote inviting dining atmosphere.
- Verified guest satisfaction with meals and suggested additional items to increase restaurant sales.
- Calculated charges, issued table checks and collected payments from customers.
- Leveraged POS system to receive and take guest orders and process payment.
Social Media Marketing Manager
Campus Bar & Grill
Columbia, MO
01.2018 - 03.2020
- Managed and scheduled team of 3 to ensure communication and a cohesive brand image.
- Launched food and drink advertising through Facebook, Instagram & Twitter.
- Created unique content for use of direct marketing to clients.
- Created and optimized promotional publications and related materials.
- Built and maintained corporate image, brand and identity.
- Designed and edited promotional publications.
- Employed storytelling for digital content and developed unique campaigns to promote brand engagement.
Content Writer
The Black Sheep
Columbia, MO
08.2016 - 12.2016
- Delivered high-quality, insightful and entertaining written content while meeting tight deadlines.
- Proposed creative ideas to engage followers with different content types and formats.
- Produced content assets to activate strategies across web and social marketing channels.
- Worked closely with marketing, advertising and management teams to plan ideal timing for campaigns.
- Posted original content to client website, updating pages to align with current branding strategies.
- Performed in-depth research into topics to write clear and accurate copy.
Education
Bachelor of Arts - Digital Storytelling
University of Missouri
08.2020
Skills
- Canva
- Copywriting, editing and review
- Grammar skills
- Microsoft Word
- Microsoft PowerPoint
- Microsoft Excel
- Adobe Photoshop
- Adobe Audition
- Adobe Premiere
- Sony/ Canon cameras
- Written and Oral Communications
- Leadership
- Organization
- Time Management
- Creative Problem-solving
- Adaptable & Reliable
Timeline
Marketing Associate
PromptMed Urgent Care
03.2023 - Current
Content & Social Media Manager
The Landmark Inn
04.2022 - 08.2023
Server Shift Leader
The Landmark Inn
08.2020 - 08.2023
Social Media Marketing Manager
Campus Bar & Grill
01.2018 - 03.2020
Content Writer
The Black Sheep
08.2016 - 12.2016
Bachelor of Arts - Digital Storytelling
University of Missouri
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