Summary
Overview
Work History
Education
Skills
References
Career Experience
Timeline
Generic

LEILANI L STOREY

Pleasanton,CA

Summary

Expert in building and enhancing client relationships to deliver optimal solutions for businesses of all sizes. Proven track record in mentoring individuals and teams, fostering collaboration between departments and clients to establish lasting partnerships. Accomplished Sales and Marketing leader with a history of developing innovative programs that drive brand awareness and revenue growth.

Overview

31
31
years of professional experience

Work History

CHIEF SALES AND MARKETING MANAGER

Premier Global Logistics
01.2014 - Current
  • Managed customer service outreach to clients and vendors, confirming that project execution fulfills client requirements and deadlines
  • Formulate and implement marketing strategies to enhance market share in competitive logistics sector
  • Organize all trade show appearances
  • Design and manage special client events and entertainment
  • Engineered, arranged, and managed PGL marketing collateral, staff business cards, giveaways, and client premiums.

BUSINESS OWNER

Creative Marketing Group
01.2005 - 01.2014
  • Built a successful General and Hispanic Marketing, Advertising and Special Events Agency which served the following multi-million dollar clientele:
  • Comcast Northern California to include the entire 9 counties of the Bay Area, Sacramento and Fresno
  • Charter Communications Reno/Nevada and San Luis Obispo
  • Great America Theme Park
  • Bonfante Gardens
  • Key Responsibilities:
  • Managing Multi-Million Dollar Advertising Marketing Plans
  • General and Hispanic Market Media Planning and Buying
  • General and Hispanic Market Special Event Programs
  • Developed General and Hispanic Market Billboards, Television/Radio Programs, Print Publications and Collateral Brochures
  • Grass-roots Marketing Programs
  • Managed all billing, invoicing and collections

SALES/MARKETING AND SPECIAL EVENTS EXECUTIVE

Hispanic Broadcasting Corporation
01.2002 - 01.2005
  • Represented and consulted for Hispanic Broadcasting Corporation's Western Region which includes the San Francisco, Fresno, Los Angeles, San Diego, Las Vegas and Phoenix markets.
  • Responsible for delivering a MINIMUM 65% of the company's New Business from General Market Clientele.
  • Delivered $277,000 of new business from General/Hispanic Market clients within the first seven months of employment
  • Implemented a Developmental Revenue Training course for the Sales and Marketing Team.

ACCOUNT MANAGER

BONNEVILLE INTERNATIONAL CORPORATION/GROUP 3 MARKETING GROUP
01.2000 - 01.2002
  • Cultivated a six-figure new business base
  • Created, implemented and executed multi-level advertising programs for new and existing clients.
  • Actively pursued new business, non-traditional clients.

SENIOR SALES AND MARKETING CONSULTANT

CLEAR CHANNEL/CHANCELLOR MEDIA GROUP
01.2000 - 01.1997
  • Attained consecutive recipient of the 'Sales Person of the Year' award.
  • Created promotional programs that enhanced client's media and advertising schedules.
  • Managed top-level Advertising Agencies and significantly increased clients overall advertising budgets/expenditures.
  • Built strong relationships in a highly competitive media industry.

LOCAL SALES MANAGER

AM/FM INCORPORATED
01.1997 - 01.1994
  • Trained, managed and mentored a staff of 15 Sales Representatives.
  • Responsible for the sales of seven radio stations.
  • Attained consecutive 'Sales Person of the Year' award.

ACCOUNT MANAGER

PECK SIMS MUELLER ADVERTISING AGENCY
01.1994 - 01.1991
  • Responsible for managing the highest level of accounts to include McDonald's of Hawaii and Guam, Bank of America, Otaka Hotels and Resorts, Sheraton Hotels in Hawaii and Guam.
  • Created strategic marketing concepts and advertising plans which increased overall revenue for all markets.
  • Purchased print, radio, television, national billboards, airline in-flight videos and national consumer publications.

Education

Business and Marketing -

University of Hawaii
Honolulu, HI

CSS -

Center for Sales Strategy

Global Integrated Sales and Marketing Courses -

7 Habits of Highly Effective Training -

Guerilla Marketing Training Courses -

Stephen Covey

Skills

  • Marketing strategy development
  • Market expansion initiatives
  • Income optimization
  • Client relationship management
  • Special event management
  • Client engagement
  • Contract negotiation and renewal
  • Mentorship and guidance
  • International and local media buying
    Television and radio acquisition
    Print advertising management

References

UPON REQUEST

Career Experience

  • Premier Global Logistics, CHIEF SALES AND MARKETING MANAGER, 01/01/14, current, Daily customer service calls to clients and vendors to confirm that jobs are meeting client expectations and deadlines, Develop and execute marketing plans to increase share in a highly competitive logistics market, Coordinate all trade show appearances, Plan and execute special client events and entertainment, Design all PGL marketing collateral and premiums
  • Creative Marketing Group, BUSINESS OWNER, 01/01/05, 12/31/14, Built a successful General and Hispanic Marketing, Advertising and Special Events Agency which served the following multi-million dollar clientele: Comcast Northern California to include the entire 9 counties of the Bay Area, Sacramento and Fresno; Charter Communications Reno/Nevada and San Luis Obispo; Great America Theme Park; Bonfante Gardens, Managing Multi-Million Dollar Advertising Marketing Plans, General and Hispanic Market Media Planning and Buying, General and Hispanic Market Special Event Programs, Developed General and Hispanic Market Billboards, Television/Radio Programs, Print Publications and Collateral Brochures, Grass-roots Marketing Programs, Managed all billing, invoicing and collections
  • Hispanic Broadcasting Corporation, SALES/MARKETING AND SPECIAL EVENTS EXECUTIVE, 01/01/02, 12/31/05, Represented and consulted for Hispanic Broadcasting Corporation's Western Region which includes the San Francisco, Fresno, Los Angeles, San Diego, Las Vegas and Phoenix markets., Responsible for delivering a MINIMUM 65% of the company's New Business from General Market Clientele., Delivered $277,000 of new business from General/Hispanic Market clients within the first seven months of employment, Implemented a Developmental Revenue Training course for the Sales and Marketing Team.
  • BONNEVILLE INTERNATIONAL CORPORATION/GROUP 3 MARKETING GROUP, ACCOUNT MANAGER, 01/01/00, 12/31/02, Cultivated a six-figure new business base, Created, implemented and executed multi-level advertising programs for new and existing clients., Actively pursued new business, non-traditional clients.
  • CLEAR CHANNEL/CHANCELLOR MEDIA GROUP, SENIOR SALES AND MARKETING CONSULTANT, 01/01/97, 12/31/00, Attained consecutive recipient of the 'Sales Person of the Year' award., Created promotional programs that enhanced client's media and advertising schedules., Managed top-level Advertising Agencies and significantly increased clients overall advertising budgets/expenditures., Built strong relationships in a highly competitive media industry.
  • AM/FM INCORPORATED, LOCAL SALES MANAGER / SENIOR SALES AND MARKETING REPRESENTATIVE, 01/01/94, 12/31/97, Trained, managed and mentored a staff of 15 Sales Representatives., Responsible for the sales of seven radio stations., Attained consecutive 'Sales Person of the Year' award.
  • PECK SIMS MUELLER ADVERTISING AGENCY, ACCOUNT MANAGER / MEDIA PLANNER/BUYER, 01/01/91, 12/31/94, Responsible for managing the highest level of accounts to include McDonald's of Hawaii and Guam, Bank of America, Otaka Hotels and Resorts, Sheraton Hotels in Hawaii and Guam., Created strategic marketing concepts and advertising plans which increased overall revenue for all markets., Purchased print, radio, television, national billboards, airline in-flight videos and national consumer publications.

Timeline

CHIEF SALES AND MARKETING MANAGER

Premier Global Logistics
01.2014 - Current

BUSINESS OWNER

Creative Marketing Group
01.2005 - 01.2014

SALES/MARKETING AND SPECIAL EVENTS EXECUTIVE

Hispanic Broadcasting Corporation
01.2002 - 01.2005

ACCOUNT MANAGER

BONNEVILLE INTERNATIONAL CORPORATION/GROUP 3 MARKETING GROUP
01.2000 - 01.2002

SENIOR SALES AND MARKETING CONSULTANT

CLEAR CHANNEL/CHANCELLOR MEDIA GROUP
01.2000 - 01.1997

LOCAL SALES MANAGER

AM/FM INCORPORATED
01.1997 - 01.1994

ACCOUNT MANAGER

PECK SIMS MUELLER ADVERTISING AGENCY
01.1994 - 01.1991

Business and Marketing -

University of Hawaii

CSS -

Center for Sales Strategy

Global Integrated Sales and Marketing Courses -

7 Habits of Highly Effective Training -

Guerilla Marketing Training Courses -

Stephen Covey