Leonard Johnson
Denver,Colorado
Summary
Dynamic and results-driven Senior Content Producer with extensive experience crafting innovative digital content creation and strategic storytelling that elevates brand presence and drives audience engagement in premium media environments. Proven track record of leveraging data-driven insights, cross-functional collaboration, and user-centric approaches to develop compelling multimedia experiences across audio, video, and interactive platforms. Adept at leading complex production workflows, managing stakeholder relationships, and mentoring creative teams to deliver content that amplifies artist profiles and strengthens brand loyalty. Experienced in optimizing content strategies, enhancing audience retention, and maximizing ROI while maintaining Apple’s hallmark standards of quality, creativity, and innovation. Passionate about integrating cutting-edge technologies and intuitive storytelling to produce dynamic content that resonates with diverse, discerning audiences in fast-paced, agile environments. Based in Denver, CO, open to hybrid or remote opportunities nationwide to contribute to Apple’s visionary content ecosystem.
Overview
20
20
years of professional experience
Work History
Freelance Senior Producer
The Plug Podcast Agency
01.2017 - Current
- Led end-to-end production of culturally relevant podcasts and digital media, delivering innovative narratives aligned with premium brand storytelling.
- Directed audio and video production with a focus on technical precision and creative innovation, maintaining consistent brand voice and visual identity across Apple Music-aligned platforms such as YouTube, Instagram, and TikTok.
- Developed multi-format content strategies repurposing long-form episodes into engaging, bite-sized social media assets, driving sustained growth and audience expansion consistent with Apple’s ecosystem approach.
- Oversaw production operations with an emphasis on workflow efficiency and technical excellence, mirroring Apple’s commitment to flawless execution and user experience.
Media Personality & Producer
Contracted
04.2012 - Current
- Created compelling multimedia content engaging diverse audiences and strengthening brand engagement.
- Developed and executed strategies to expand reach, boost brand visibility, and enhance audience loyalty across platforms.
- Cultivated vibrant audience networks through authentic storytelling and interactive engagement, fostering broader connection beyond traditional community boundaries.
- Leveraged social media to amplify brand presence and drive meaningful audience interaction.
Graphic Designer
Freelance
03.2005 - Current
- Conceptualized and developed impactful visual assets reinforcing brand identities and advancing strategic marketing objectives for diverse clients.
- Developed customized graphic solutions tailored to client objectives, contributing to increased client retention and satisfaction.
- Applied modern design tools and techniques delivering high-quality creative work aligned with industry standards.
- Collaborated with clients to solve branding challenges, elevating overall brand presence and market positioning.
- Managed multiple projects simultaneously, ensuring timely delivery without compromising quality.
Senior Digital Content Strategist
Rocky Mountain Public Media
03.2024 - 05.2025
- Leveraged advanced analytics and audience insights to refine user-centric content strategies, driving a 40% uplift in engagement within one quarter while aligning content with evolving audience preferences and brand values.
- Streamlined cross-platform content distribution workflows, ensuring seamless integration and optimal delivery across digital ecosystems to maximize audience reach and experience quality.
- Fostered an agile, collaborative environment encouraging innovation and knowledge sharing, empowering teams to exceed Apple-level standards for content excellence.
- Championed strategic storytelling and brand alignment to deepen audience loyalty and support the organization’s long-term vision.
Contracted Digital Content Producer
FreeSpeech TV
02.2023 - 10.2023
- Produced engaging audience-focused digital content, resulting in increased viewer retention and measurable growth in audience interaction.
- Collaborated on high-quality video productions.
- Analyzed data and refined strategies to optimize content performance.
- Managed schedules and ensured timely delivery across platforms.
Morning Show Producer & On-Air Host
KUVO Jazz
01.2022 - 07.2023
- Produced and co-hosted dynamic morning programming delivering community-centered content that resonated with a diverse listener base.
- Increased listener engagement by 18% through strategic content development, storytelling, and real-time audience interaction.
- Built strong relationships with guests, artists, and industry leaders, enhancing show quality and strengthening KUVO’s presence in the jazz and cultural community.
- Conceptualized and developed innovative segment ideas that boosted ratings and sustained audience growth.
- Coordinated high-profile interviews and live features to diversify broadcast content.
- Integrated multimedia elements—including digital and social media components—expanding audience reach and enriching the listening experience.
Digital Marketing & Visual Designer
AEG Rocky Mountains
04.2012 - 12.2022
- Led end-to-end digital marketing campaigns, driving brand awareness and deepening audience engagement through strategically aligned storytelling.
- Designed compelling visual content supporting cohesive storytelling across web and social media channels.
- Collaborated with cross-functional teams to implement strategic marketing initiatives, improving ROI and campaign performance.
- Executed targeted social media strategies, contributing to consistent growth in follower engagement and digital reach.
Podcast Producer
FLO 107.1
03.2018 - 04.2022
- Produced and curated engaging podcast content, driving 12% growth in digital audience size while elevating brand visibility and refining editorial quality.
- Partnered closely with hosts and creative teams to ensure smooth production workflows and high listener satisfaction.
- Developed feedback systems leveraging analytics to optimize content quality and listener engagement.
- Managed complex production schedules and resource workflows using digital collaboration tools for timely episode delivery.
- Analyzed listener data to guide content strategy, improving audience retention and engagement.
- Streamlined technical workflows and integrated new production technologies to enhance efficiency and consistency.
Education
UX Design Certificate -
General Assembly
Aurora, CO12.2010
Bachelor of Science - Business Marketing
The Art Institute of Colorado
Denver, CO05.2010
Skills
Strategic Content Leadership
- Content Strategy & Development
- Data-Driven Audience Insights & Performance Analytics
- Digital Marketing, SEO, and Multi-Platform Distribution
- Project Coordination & Agile Workflow Management
- Stakeholder Collaboration & Artist Relations
Creative Production & Direction
- Multimedia Production (Audio, Video, Interactive)
- Storytelling, Scriptwriting & Interview Content Development
- Creative Direction, ensuring innovative and engaging content
- Social Media Strategy and Community Engagement
Technical Proficiencies
- Adobe Creative Suite
- iWork Suite
- Final Cut Pro & AVID Media Composer
- Google Analytics & Audience Measurement Tools
- CMS Platforms & Digital Asset Management
- Collaboration & Productivity Tools
Leadership
- Cross-Functional Team Leadership & Mentorship
- Driving Collaboration across Creative, Marketing, and Product Teams
- Agile Project Management and Iterative Content Development
Timeline
Senior Digital Content Strategist
Rocky Mountain Public Media
03.2024 - 05.2025
Contracted Digital Content Producer
FreeSpeech TV
02.2023 - 10.2023
Morning Show Producer & On-Air Host
KUVO Jazz
01.2022 - 07.2023
Podcast Producer
FLO 107.1
03.2018 - 04.2022
Freelance Senior Producer
The Plug Podcast Agency
01.2017 - Current
Media Personality & Producer
Contracted
04.2012 - Current
Digital Marketing & Visual Designer
AEG Rocky Mountains
04.2012 - 12.2022
Graphic Designer
Freelance
03.2005 - Current
UX Design Certificate -
General Assembly
Bachelor of Science - Business Marketing
The Art Institute of Colorado
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