Lerida Gomez

Optimized pricing conditions, developed strategic business plans, and maximized brand growth as a results-driven Buyer with District Manager experience. Managed procurement projects, overseen working capital, and utilized understanding of consumer behavior to drive key procurement strategies. Excelled in supply chain management, successfully delivering electronic components and site services.

Marketing

Collaborated with Marketing teams on product launches and seasonal plans for e-commerce, print ads, television, and radio, while ensuring punctual project execution for 60+ vendors.

Purchasing

Sourced components from approved and reliable suppliers to maximize quality, delivery, price, and technical support. Regularly inspected suppliers for quality reviews and negotiated prices to meet business performance standards. Communicated annual and seasonal strategies to Finance, Marketing, Visual Merchandising, Product Development, and Inventory.

Vendor Management

Collaborated with industry-leading vendors including Samsung, Google/Nest, Ring, Amazon, Arlo/Netgear, Swann, TP-Link, Lorex, Night Owl and August Lock to ensure outstanding service quality. Monitored sales performance of over 60 vendors and conducted review sessions.

Cross-Functional Teams & Projects

Managed cross-functional teams, ensuring project timelines were met and new products were successfully rolled out. Facilitated collaboration through shared documentation to track deliverables and actions. Developed annual strategies for vendors, resulting in enhanced product information, customer experience, and packaging.

Negotiations

Negotiated and set contract terms and pricing, aligning them with customer and business needs.

Enhanced end-user and customer relations

- Maintained up-to-date knowledge of customer needs, wants, and trends, delivering insights to inform business decisions. Conducted over 500 video conferences to train store sales associates, alongside vendors.

Supported new buyers with system operations and spreadsheet training, serving as the go-to person for onboarding and project assistance.

Team Training & Mentorship

Contributed to staff development by providing training and mentorship, facilitating career advancements for team members.