LESDYAN CORDOVI

Marketing & Social Media Management

• Developed and executed innovative social media campaigns that increased brand engagement, growing Hyde Beach’s digital presence.
• Monitored competitor activity and industry trends to identify opportunities, leading to the implementation of live event coverage that boosted audience interaction.
• Created compelling content, including Instagram Stories and Reels, resulting in growth in follower engagement and increased event attendance.
• Analyzed social media and website analytics to optimize content strategy, increasing post reach and conversion rates.

Graphic Design & Content Creation

• Designed eye-catching visuals for social media, digital ads, email marketing, and print collateral, ensuring brand consistency across all platforms.
• Created graphics, motion visuals, and short-form videos to enhance social media engagement and storytelling.
• Developed promotional materials, menus, and event flyers, helping drive ticket sales and venue attendance.
• Utilized Adobe Photoshop, Illustrator, and Premiere Pro to produce high-quality visuals that elevated brand identity.

Event Marketing & Coordination

• Conceptualized and executed high-impact events, coordinating performers, talent, and promotional efforts, leading to sold-out experiences and increased brand visibility.
• Developed detailed run-of-show documents for all events, streamlining logistics and ensuring seamless execution.
• Managed marketing efforts for major events such as Miami Music Week, Art Basel, Formula 1 Week, and New Year’s Eve, driving significant foot traffic and revenue growth.

Administrative Duties

• Performs variety of clerical tasks to support the efficient operation of an office and organization such as file management, customer service, document preparation, office supply management, scheduling, and managing expense report

Inventory Purchasing Specialist

• Managing the procurement of inventory levels of products and materials
• Inventory Control: stock monitoring and replenishment

Talent Coordination

• Managing and supporting various aspects of talent acquisition and management within the organization
• Focus on coordinating recruitment process of talent
• Ensuring effective communication between talent management and organization
• Administrative support to maintain record keeping, coordinate talent and organization calendar

Event Coordination

• Planning, organizing and executing events throughout the year from start to finish including roles like logistics, vendor coordination, client communication, and ensuring event runs smoothly and meets objectives

• Managed spa reservations, check-ins, and daily operations, ensuring a 5-star guest experience.
• Assisted with scheduling, inventory, and therapist coordination to optimize efficiency.
• Promoted spa services and upsold treatments, boosting revenue and client retention.
• Maintained client records and streamlined front desk procedures for seamless service.

• Provided exceptional guest service by managing spa reservations, check-ins, and personalized requests.
• Assisted with retail sales, product recommendations, and merchandising to enhance the guest experience.
• Coordinated with therapists and staff to ensure smooth daily operations and luxury service standards.
• Handled guest inquiries, ensuring a seamless and welcoming spa experience.

• Coordinated schedules and timelines for events.
• Adapted quickly when faced with unexpected challenges or changes in plans, maintaining composure while finding effective solutions.
• Managed event logistics and operations.
• Collaborated with cross-functional teams to ensure seamless event execution and positive outcomes.