Summary
Overview
Work History
Education
Skills
Additional Information
Interests
Timeline
Generic

Lesley Abigail Ang Lee

Orange County/San Diego Area,CA

Summary

Seeking a full-time position in an industry I'm passionate about while being able to help others reach their goals. I am a diligent, goal-orientated individual, consistent with my work ethic & committed to completing my tasks thoroughly, regardless of size.

Overview

3
3
years of professional experience

Work History

Sales & Digital Marketing Specialist/Growth Expert

Content Dog Agency
04.2023 - 11.2023
  • lead generation & target industry segmentation via Sales Navigator
  • creating personalized Loom videos to analyze prospective clients' websites for areas of improvement (formatting, content, links, optimization, etc.)
  • providing marketing strategies to help increase user engagement, traffic, page ranking, & online presence/visibility
  • interpreting Ahrefs data & Google Analytics
  • writing & editing initial/follow-up messages & video scripts
  • maintaining scheduled outreach with potential clients (email, LinkedIn messaging, Close.io)
  • focus on business development, building lead connections, & agency exposure

Business Development Representative/Marketing

Brand ID
04.2022 - 04.2023
  • maintaining extensive knowledge of company products & services to provide top-notch expertise to customers
  • bringing in new accounts through successful networking strategies & promotional approaches
  • drafting weekly outreach emails to best-fit companies & analyzing click-through data
  • managing email campaigns for specified target segments
  • creating custom sample binders, digital art requests, & presentations to increase customer engagement
  • utilizing SalesNavigator to explore new leads/industry trends
  • working cross-functional with our Sales team & Design team to ensure cohesive branding/campaigns on all fronts
  • using SalesForce to handle current accounts & prospective leads
  • coordinating innovative strategies to accomplish marketing objectives & boost long-term profitability

Product Development Assistant

Brand ID
05.2021 - 04.2022
  • managing product data within internal systems
  • creating new items in Salesforce, shipping approval samples, & coordinating with our international offices
  • photographing products, creating sample boards, & aiding in long-term project launches
  • work closely with our Design Department, Sales Team, & Business Development team as a point of internal communication

Sales & Marketing Assistant

Pac-Dent, Inc
02.2021 - 05.2021
  • editing/drafting emails & promotions
  • sales management & CRM/lead integration
  • managing free goods account, back-order inventory, product assembly logistics (trucking/delivery), & customer services (phone calls, emails, & sample/special order inquiries)
  • developing & maintaining filing systems to facilitate easy access to information
  • demonstrating willingness & interest in learning new tasks & skills

Education

Bachelor of Arts - Business/Marketing

California State University - Fullerton
Fullerton, CA
12.2020

Associate of Arts - Business Management

Santiago Canyon College
Orange, CA
08.2018

Skills

  • Business Development/Outreach
  • Sales Management
  • Marketing/Content Strategy
  • Email Marketing
  • Customer Relationship Management
  • Lead Generation/Industry Analysis
  • Editing/Copywriting
  • Internal/External Communication
  • OMCA for Online Marketing Associate Prep Certified
  • Googly Analytics & SEO
  • Sales Navigator
  • Salesforce Software
  • Ahrefs
  • Loomio
  • Apolloio
  • Closeio
  • SAP ERP

Additional Information

Hilda Wong

Content Dog Agency - CEO

hilda@content.dog

(209) 595-9668


Christian Velitchkov

Content Dog - Manager

christian@content.dog

(714) 791-5150


Haley Diefenbach

Brand ID - Business Development Manager

haley.diefenbach@yahoo.com

(760) 397-7346

Interests

Intramural Volleyball/Football

Book Club

Nature & Wildlife

Film & Movies

Timeline

Sales & Digital Marketing Specialist/Growth Expert

Content Dog Agency
04.2023 - 11.2023

Business Development Representative/Marketing

Brand ID
04.2022 - 04.2023

Product Development Assistant

Brand ID
05.2021 - 04.2022

Sales & Marketing Assistant

Pac-Dent, Inc
02.2021 - 05.2021

Bachelor of Arts - Business/Marketing

California State University - Fullerton

Associate of Arts - Business Management

Santiago Canyon College
Lesley Abigail Ang Lee