Lesley Findlay
Mamaroneck,NY
Summary
Dynamic non-profit leader with a proven track record at SOUL RYEDERS, a local cancer support non-profit organization. Expert in effective, collaborative communication and staff development. Adept at educating others to learn new skills.
Overview
28
28
years of professional experience
Work History
Director of Operations / Race Director
SOUL RYEDERS
09.2010 - 06.2025
- Conducted a comprehensive two-year feasibility study to evaluate the viability and long-term success of launching SOUL RYEDERS' own half marathon & 5K race, including market research and community partner interviews.
- Managed venue, labor and technical efforts of internal and external partners to successfully execute the annual SOUL RYEDERS Half Marathon & 5K.
- Implemented 3 unique CRM databases over 15 year period with each surpassing the last in its functionality. Trained 8 staff members on each platform.
- Collaborated with staff and volunteers throughout the year on all events which raised awareness of our organization and its mission.
- Created detailed timelines and budgets for events to meet all deadlines.
- Managed administrative logistics of events planning, event booking, and event promotions.
- Utilized social media to promote events and increase attendance.
On-site Event Operations Coordinator
Philip Morris USA Inc.
07.1997 - 01.2005
- Managed event logistics and operations for Marlboro Team Penske, a two car Indy race team.
- Coordinated schedules and timelines for all 18 races each year.
- Trained and supervised event staff 17 to complete tasks on time.
- Negotiated contracts with venues, vendors and suppliers to obtain best rates and services.
- Coordinated transportation and parking arrangements for guests and vendors.
- Developed schedule of personalized events for the sales team and their guests.
Education
Bachelor of Arts - International Relations
Boston University
Boston, MA1991
Skills
- Strategic planning and execution
- Operations oversight and efficiency
- Staff training/development
- Problem-solving aptitude
- Interpersonal skills
- Schedule management
- Adaptability and flexibility
- Logistics
- Vendor management
- Teamwork and collaboration
- Effective communication
Accomplishments
Implemented three unique CRM databases over a 15 year period; each one surpassing the last in its functionality with the last incorporating volunteer management. Trained all staff members on each platform. Collaborated with staff, volunteers, vendors and community members to create and launch an annual Half Marathon & 5K event from the ground up, overserseeing all aspects from concept to execution—including course design, permitting, sponsorships, marketing, and logistics—which has achieved consistent year-over-year growth of 25% in participant registrations.
Timeline
Director of Operations / Race Director
SOUL RYEDERS
09.2010 - 06.2025
On-site Event Operations Coordinator
Philip Morris USA Inc.
07.1997 - 01.2005
Bachelor of Arts - International Relations
Boston University