Leslie Calder
Regional Director of Business Development
Las Vegas,NV
Summary
Regional Director of Business Development and Marketing with over 10 years of experience in driving healthcare growth in Nevada, Arizona, and Utah. Expertise in market development, outreach strategies, and building referral partnerships in skilled nursing, behavioral health, primary and acute care. Proven ability to lead high-performing teams, execute successful campaigns, and enhance market presence through data-driven strategies. Strong track record in physician engagement and network development, successfully recruiting top-tier providers to improve patient outcomes and increase referrals.
Overview
15
15
years of professional experience
Work History
Regional Director of Market Development
Sandstone Healthcare Group
Las Vegas
10.2019 - 05.2025
- Lead business development strategy across 16 facilities in Las Vegas, Arizona, and Utah, resulting in a 21% - 136% increase in admissions and revenue.
- Managed a team of 14 liaisons and marketers across three states, providing coaching, territory management, and strategic direction.
- Recruited top-area physicians across multiple specialties, allowing for the expansion of service lines and market presence.
- Directed rebranding and relaunch efforts for new acquisitions.
- Created and executed regional business development plans for all markets.
- Identified and analyzed new market opportunities, driving territory expansion and brand awareness through targeted marketing across all mediums.
- Collaborated with executive leadership on payer negotiations.
- Developed and maintained high-level relationships with hospitals, physician groups, directors of case management, C-suites, and community providers.
- Collaborated with operations and clinical leadership to align business goals with patient care excellence.
- Oversaw CRM implementation and created tracking dashboards to monitor referral trends, team performance, and ROI.
- Managed grievances from providers concerning payment disputes or contractual issues.
- Recruited, hired and trained new medical and facility staff.
Trusted Advisor/ Lead Clinical Liaison
Kindred Healthcare
Las Vegas
03.2015 - 10.2019
- Achieved title of top-performing Clinical Liaison nationwide for over two years, increasing Las Vegas territory revenue from $500K to $3M+ monthly.
- Admitted over 100 patients monthly across three LTACs and two SNFs.
- Leveraged Salesforce to track leads and manage referral pipelines, enhancing performance metrics.
- Recruited physicians from all specialties, collaborating with hospital systems to expand market share.
- Launched ICU Vent Transition Program at three hospitals, cutting ICU costs by $2M+ monthly while elevating company revenue.
- Promoted to Trusted Advisor, delivering training for new liaisons and patient care assessors to enhance clinical knowledge and conversion rates.
Health Unit Coordinator / Super User/ Medical Translator
Valley Health Systems
Las Vegas
03.2010 - 09.2015
- Transcribed physician orders and scribed for physicians across six Valley Health System hospitals.
- Coordinated patient discharges and scheduled staff to optimize workflow efficiency.
- Monitored telemetry patients to ensure timely interventions and care continuity.
- Trained staff as Super User during EMR implementation, enhancing user adaptability.
- Provided frontline support for new clinical systems, resolving issues promptly.
- Acted as Spanish medical translator to facilitate communication in diverse patient interactions.
Education
Clinical Assessor -
Kindred Healthcare
Louisville, KY12.2015
Health Unit Coordinator Certification -
Orlando Tech Center
Orlando, FL12.2002
Some College (No Degree) - Business Administration And Management
Grand Canyon University
Phoenix, AZSkills
- Strategic market expansion
- Multi-state business development
- Referral network development
- Physician Recruitment
- Provider relations
- Team leadership
- CRM management
- Contract negotiation
- Cross-functional collaboration
- Data-driven decision-making
- Brand strategy
- Revenue growth
- Clinical expertise
- Training and development
Languages
Spanish
Proficient (C2)
C2
References
References available upon request.
Timeline
Regional Director of Market Development
Sandstone Healthcare Group
10.2019 - 05.2025
Trusted Advisor/ Lead Clinical Liaison
Kindred Healthcare
03.2015 - 10.2019
Health Unit Coordinator / Super User/ Medical Translator
Valley Health Systems
03.2010 - 09.2015
Clinical Assessor -
Kindred Healthcare
Health Unit Coordinator Certification -
Orlando Tech Center
Some College (No Degree) - Business Administration And Management
Grand Canyon University