Summary
Overview
Work History
Education
Skills
Timeline
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Lester Berry

Desoto,TX

Summary

Dynamic, results-driven professional with a proven track record of achieving top performance in diverse team environments. Known for initiative and strong leadership skills, consistently driving projects to successful completion. A collaborative team player thriving in fast-paced settings, fostering positive relationships to enhance productivity and morale. Committed to delivering excellence and exceeding goals through innovative problem-solving and strategic thinking.

Overview

23
23
years of professional experience

Work History

Executive Director

LIFEWAVE
07.2019 - Current
  • - Recruit, mentor, and lead a high-performing team of brand partners to expand customer acquisition and retention.
  • - Drive strategic initiatives to grow regional sales, improve retention, and increase market share.
  • - Host training events and product presentations to educate prospects and develop leadership within the team.
  • - Collaborate with corporate leadership to align field activities with company goals.
  • - Maintain consistent top performance by leveraging strong interpersonal skills, product knowledge, and leadership.

In-Home Sales / Water Technician

DIGIT, LLC D/B/A/ DEWPOINT WATER
02.2018 - 06.2019
  • - Performed test on the homeowner’s tap water for contaminants and chemicals.
  • - Recommended a whole-house water treatment system, based on test results.
  • - Performed in the top 10% of Water Technician/In-Home Sales team.
  • - Consistently closing over 60% of homeowners.

Regional Event Manager

SYNERGY GROUP, LLC
08.2009 - 02.2018
  • - Plan and prepare advertising and promotional material to increase auto sales and services.
  • - Interview prospective customers, work with Desk Managers, BDC departments, and advertising agencies.
  • - Manage sales team at the dealership, including setting goals, phone skills, setting appointments, and closing sales.
  • - Increased Dealer’s vehicle sales by 50% during the event.
  • - Increased POP/Profit per Unit by 40%; Average increase $400 per unit.

Regional Team Manager

MORINDA INTERNATIONAL
04.2002 - 08.2009
  • - Emphasize product features based on analyses of customers' needs and on technical knowledge of product capabilities and limitations.
  • - Demonstrate and explain the operation and use of products.
  • - Initiate sales campaigns and follow marketing plan guidelines in order to meet sales and production expectations.
  • - Team building and ongoing sales and product training.

Education

Marketing, Finance

Jackson State University
Jackson, MS

Skills

  • - Recruiter / Interviewer
  • - Training / Organizational Development
  • - Leadership / B2B Sales / Marketing / Closer
  • - Excellent Interpersonal / Presentation Skills

Timeline

Executive Director

LIFEWAVE
07.2019 - Current

In-Home Sales / Water Technician

DIGIT, LLC D/B/A/ DEWPOINT WATER
02.2018 - 06.2019

Regional Event Manager

SYNERGY GROUP, LLC
08.2009 - 02.2018

Regional Team Manager

MORINDA INTERNATIONAL
04.2002 - 08.2009

Marketing, Finance

Jackson State University

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Lester Berry