Summary
Overview
Work History
Education
Skills
Timeline
Generic

Lewis C. Leoce

Monroe,NY

Summary

With 20+ years of experience in sales and marketing, have consistently driven revenue growth, market expansion, and brand dominance through strategic campaigns and Relationship-building. Demonstrated expertise in crafting compelling strategies, optimizing prospecting efforts, and exceeding performance targets

Overview

10
10
years of professional experience

Work History

Business Development Representative

STG Logistics
01.2024 - 01.2025
  • Client Outreach & Engagement – Optimized client outreach by exceeding quota of 30 email touches daily (by 125%), contributing to a consistent increase in engagement rates and conversion opportunities.
  • Relationship Management – Established and maintained relationships with 100+ clients, effectively identifying transportation needs and presenting tailored solutions.
  • Data & Sales Tracking – Maintained accurate Salesforce records, tracking 200+ client interactions weekly to enhance reporting and sales forecasting.
  • Cross-Functional Collaboration – Partnered with internal teams to execute cross-functional sales strategies, leading to a 10% increase in deal closure rate.
  • Marketing Continuity & Leadership – Led marketing continuity efforts following a teammate's departure, creating and furnishing key assets for 5+ campaigns, ensuring brand visibility and engagement remained strong.

Marketing Manager

Wen-Parker Logistics
01.2015 - 06.2024
  • Leveraged a record of 11 editorial awards to increase brand presence in a saturated and competitive market
  • Increased yearly social media following by an average of 61% by planning and executing dynamic social media marketing campaigns
  • Selected to serve as project manager over the conversion of branding items for the website from Adobe Catalyst to WordPress, which resulted in a seamless platform transition
  • Increased pipeline of leads by 14.5% and overall brand awareness for the company by securing editorial contributions for the company in leading industry publication outlets
  • Trained and developed a strong team of leaders for the sales department, including ensuring adherence to best practices, encouraging innovation, and providing targeted performance coaching as needed

Marketing & Growth Manager

Future FinTech Labs
01.2022 - 01.2023
  • Public Relations & Media Impact – Authored and distributed a company release, earning 1.5 million views in 24 hours and 8.2 million in 10 days.
  • Marketing Strategy – Planned and managed a budget to achieve 100,000 impressions and 4,500 downloads for a new app in 30 days.
  • SEO & Audience Growth – Developed and implemented an SEO program that increased YouTube viewership by 250% and boosted daily downloads by 4.2%.
  • Branding, Asset Creation & Corporate Identity – Launched the branding process for the company and the managing group, developing and furnishing key assets to strengthen market presence.

Education

Master of Business Administration - Marketing

St. John's University
Queens, NY

Skills

  • Brand Management
  • Digital Marketing
  • Product Positioning
  • Content Creation
  • Lead Generation
  • Public Relations
  • Customer Relationship
  • Market Research
  • Revenue Growth
  • Data Analytics
  • Negotiation
  • Strategic Partnerships

Timeline

Business Development Representative

STG Logistics
01.2024 - 01.2025

Marketing & Growth Manager

Future FinTech Labs
01.2022 - 01.2023

Marketing Manager

Wen-Parker Logistics
01.2015 - 06.2024

Master of Business Administration - Marketing

St. John's University