Lewis LaFonya
Shreveport,LA
Summary
Highly motivate Sales Associate with extensive customer service and sales experience. Outgoing sales professional with track record of driving increased revenue, improving buying experience and elevating company profile with targeted markets. Consistently recognized for sales performance and excellence in customer service.
Overview
23
23
years of professional experience
Work History
Sales Associate
Dillard's
08.2022 - Current
- Organized racks and shelves to maintain store visual appeal, engage customers and promote specific merchandise.
- Provided positive first impressions to welcome existing, new and potential customers.
- Helped customers locate products and checked store system for merchandise at other sites.
- Answered customer questions regarding sizing, accessories and proper care for merchandise.
- Prepared merchandise for sales floor by pricing or tagging.
- Engaged with customers to effectively build rapport and lasting relationships.
- Increased sales by offering advice on purchases and promoting additional products.
Sales Stock Lead
Ann Taylor Factory Store
02.2020 - 07.2022
- Removed damaged, out-of-code, not-in-set and discontinued items from displays.
- Inspected merchandise for quality and arranged proper display location on floor.
- Updated pricing and signage to complete product displays and educate customers.
- Answered customer questions regarding store merchandise, department information and pricing.
- Monitored inventory levels and kept adequate stock in product displays on sales floor.
- Prepared interesting and innovative visual displays to grab customer interest and promote sales.
Lead Stock Associate
Levis Strauss & Co
09.2018 - 07.2022
- Coordinated assignments to keep workspaces clean and organized.
- Trained stock team in merchandising, storage management and customer service.
- Directed team in maintenance of department stock levels and visually appealing look.
- Inspected merchandise for quality, variety and safety against specifications.
- Supervised stock crew associates in daily replenishment, storage management and merchandising.
- Managed shipment receiving, processing and storage under tight timelines.
- Oversaw workers preparing new merchandise for sales floor with store-specific tags and displays.
- Picked and packed order items.
- Greeted store customers and discussed needs.
- Kept work areas neat, clean and free from debris.
Sales Floor Associate Cashier
Puma North America, Inc.
10.2017 - 04.2019
- Organized racks and shelves to maintain store visual appeal, engage customers and promote specific merchandise.
- Provided positive first impressions to welcome existing, new and potential customers.
- Helped customers locate products and checked store system for merchandise at other sites.
- Answered customer questions regarding sizing, accessories and proper care for merchandise.
- Helped customers complete purchases, locate items and join reward programs.
- Checked pricing, scanned items, applied discounts and printed receipts to ring up customers.
- Stocked merchandise, clearly labeling items, and arranging according to size or color.
- Maintained clean sales floor and straightened and faced merchandise.
- Issued receipts and processed refunds, credits or exchanges.
- Answered questions about store policies and addressed customer concerns.
- Folded and arranged merchandise in attractive displays to drive sales.
- Opened and closed store independently and prepared nightly bank drop for manager.
- Worked closely with shift manager to solve problems and handle customer concerns.
- Informed customers of current store promotions to encourage additional sales purchases.
- Supported efficient and timely replenishment of sales floor merchandise.
- Supported loss prevention goals by monitoring shopper behavior.
Lead Sales Associate
Banana Republic Factory Store
11.2011 - 10.2017
- Trained, coached and mentored new sales associates for maximum performance.
- Provided exceptional customer service to foster client loyalty and satisfaction.
- Monitored sales team performance and provided constructive feedback.
- Kept detailed track of sales and customer information in company system.
- Led sales team to exceed quarterly sales goals.
- Achieved and exceeded sales goals through dedication to identifying and pursuing new opportunities.
- Answered customer questions about products and services, helped locate merchandise and promoted key items.
- Managed efficient cash register operations.
- Stocked merchandise, clearly labeling items, and arranging according to size or color.
- Opened, shelved and merchandised new products in visually appealing and organized displays for optimal sales promotions.
- Processed accurate credit, debit, check and cash sales transactions for more than 100 customer orders per day.
- Supported loss prevention goals by monitoring shopper behavior.
- Refunded payments for returned items, processed exchanges and offered store credit to achieve customer satisfaction.
- Displayed merchandise by arranging in appealing ways to boost sales.
- Informed customers of current store promotions to encourage additional sales purchases.
- Balanced and organized cash register by handling cash, counting change and storing coupons.
- Coordinated restocking of sales floor with current merchandise and accurate signage for current promotions.
- Assisted customers with signing up for store loyalty programs and provided details about key benefits.
- Built customer loyalty and retention by delivering excellent shopping experiences.
- Approached each problem with fresh mind and analytical strategies to quickly resolve concerns.
Slot Attendant
Eldrorado Hotel & Casino
12.2000 - 03.2010
- Repaired problems and maintained machines in good working order.
- Troubleshot machine malfunctions and diagnosed root causes.
- Dispensed machine payouts and provided change for players.
- Set up new loyalty memberships and updated existing accounts.
- Connected with guests on personal level to build loyalty.
- Performed minor repairs and made adjustments to slot machines to resolve common problems.
- Set up and tested gaming machines and circuitry to conduct operational and functional tests, evaluating performance and reliability of gaming devices.
- Oversaw casino floor activity to foster efficient service and maintain guest safety.
- Completed casino cage transactions on behalf of customers.
- Supervised and maintained overall slot machine functionality and expediently reported repair needs to maintenance staff for quick resolution.
- Supported guest satisfaction and loyalty through prompt customer service and timely payouts.
- Handled money, ticket and chips exchanges for customers.
- Complied with casino policies and protocols to maintain transaction accuracy, efficiency and security.
- Counted cash and casino chips to accurately reconcile transaction reports.
- Monitored slot machines on casino floor for signs of fraud or player misuse.
- Complied with gaming commission rules by verifying players' ages.
Education
Business Management
Grambling State University
Grambling, LAHigh School Diploma -
Captain Shreve High School
Shreveport, LA05.1993
Skills
- Store Merchandising
- In-Store Support
- Excellent People Skills
- Revenue Growth
- Monthly Audits
- Creative Strategies
- Product Merchandising
- Team Management
- Sales Goal Attainment
- Verbal Communication
- Multitasking Strengths
- Market Research
- Store Displays
- Guest Relations
- Stocking and Replenishing
- Customer Satisfaction
- Event Promotion
- Window Displays
- Cash Register Operation
- Time Management
- Money Transfer Systems
- Retail Store Operations
- Store Organization
- Stockroom Upkeep
- Vendor Relationships
- Promotional Materials
- Customer Retention
- Meeting Deadlines
- Visual Displays
- Strategic Planning
- Marketing and Advertising
- Money Handling
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Success is not final; failure is not fatal: It is the courage to continue that counts.
Winston S. Churchill
Timeline
Sales Associate
Dillard's
08.2022 - Current
Sales Stock Lead
Ann Taylor Factory Store
02.2020 - 07.2022
Lead Stock Associate
Levis Strauss & Co
09.2018 - 07.2022
Sales Floor Associate Cashier
Puma North America, Inc.
10.2017 - 04.2019
Lead Sales Associate
Banana Republic Factory Store
11.2011 - 10.2017
Slot Attendant
Eldrorado Hotel & Casino
12.2000 - 03.2010
Business Management
Grambling State University
High School Diploma -
Captain Shreve High School
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