Summary
Overview
Work History
Education
Skills
LEADERSHIP & INVOLVEMENT
Timeline
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Lexi M. Rieth

Grosse Pointe,MI

Summary

Curious, driven marketing student with real-world brand experience and a strong eye for detail. Known for bringing energy, creativity, and reliability to every project, with a genuine passion for fashion, storytelling, and thoughtful brand execution.

Overview

4
4
years of professional experience

Work History

Social Media Manager

FÜL Beverage
05.2022 - Current
  • Built relationships with influencers, driving brand awareness and engagement.
  • Designed branded content and graphics, increasing reach and follower interaction.
  • Analyzed performance metrics to optimize content strategy and campaign success.

Marketing & PR Intern

Velvet Peanut Butter
05.2024 - 08.2024

• Supported marketing and public relations initiatives to strengthen brand visibility.
• Created social media content aligned with campaign goals and brand voice.
• Conducted market research and assisted with influencer and media outreach.

Retail Sales Associate

Indigos Boutique
01.2025 - 06.2025
  • Styled customers and maintained store visuals to elevate the shopping experience.
  • Created Instagram and TikTok content to promote new arrivals and increase sales.

Server

Miscellania Spirit House
08.2025 - 12.2025
  • Delivered exceptional service in a fast-paced setting, ensuring guest satisfaction.
  • Upsold food and beverages with detailed product knowledge and hospitality.

Tennis Clinic Assistant

The Country Club of Oxford
03.2025 - 12.2025
  • Supported tennis clinics for all ages, demonstrating drills and match strategies.

Education

Bachelor of Business Administration - Marketing

University of Mississippi
University, MS
05.2027

High School Diploma -

Grosse Pointe South High School
Grosse Pointe, MI
05-2023

Skills

  • Content Creation
  • Visual Merchandising
  • Strong Communication
  • Detail-Oriented

LEADERSHIP & INVOLVEMENT

UM Fashion Panel, Executive Assistant Style Manager Coordinated fashion show logistics, developed styling concepts, and managed fittings. Kappa Kappa Gamma Sorority, Member Organized philanthropic events, supporting local charities and community causes. Club Tennis Team, Member Competed in regional tournaments while maintaining academic performance.

Timeline

Server

Miscellania Spirit House
08.2025 - 12.2025

Tennis Clinic Assistant

The Country Club of Oxford
03.2025 - 12.2025

Retail Sales Associate

Indigos Boutique
01.2025 - 06.2025

Marketing & PR Intern

Velvet Peanut Butter
05.2024 - 08.2024

Social Media Manager

FÜL Beverage
05.2022 - Current

Bachelor of Business Administration - Marketing

University of Mississippi

High School Diploma -

Grosse Pointe South High School
Lexi M. Rieth