Overview
Work History
Education
Skills
Timeline
Generic

Liam Teitelbaum

Chicago,IL

Overview

5
5
years of professional experience

Work History

Account Executive

VML | Microsoft
Chicago, IL
12.2022 - Current
  • Assumed complete ownership of Microsoft events, guiding them from conception to post-event assessment
  • conducted comprehensive event briefings, orchestrating Q&A sessions, and meticulously managing the event flow for optimal outcomes
  • Cultivated strong partnerships and communication channels with global colleagues to deliver standout Microsoft events
  • Collaborated with cross-functional teams such as finance, operations, legal, and marketing to identify new opportunities for growth.
  • Monitored budgeting process for each event to ensure cost efficiency.
  • Provided on-site support during the day of the event including problem solving if necessary.

Account Executive

Havas Creative | Citi Bank | American Airlines
Chicago, IL
06.2023 - Current
  • Managed and facilitated Digital, TV, Print, & OOH advertising campaigns for Citi Bank & American Airlines
  • Orchestrated a full takeover of Travel & Leisure Magazine for a high-impact advertising campaign, liaising between the client and publication team for optimal placement and content.
  • Supported the development and execution of new TV advertisements for the Citi®AAdvantage® Executive Card, collaborating with creative and production teams to achieve brand alignment.
  • Successfully routed and managed display advertisements for key clients, ensuring consistent brand messaging and adherence to publication guidelines.
  • Collaborated with major publishers such as Buzzfeed, The New York Times, Slate, TripleLift, Yahoo, and Uber to maximize ad reach and ensure optimal visibility.
  • Updated and organized digital asset library for ease of access and efficient use in advertising projects.
  • Developed and maintained financial models for budget planning while determining project scope and limitations.

Associate Account Executive

The Marketing Store | McDonald's
Chicago, IL
05.2022 - 06.2023
  • Successfully managed and facilitated Point-of-Purchase, Digital, Toy, and Print advertising campaigns for the Global McDonald's Happy Meal Team
  • Coordinated and tracked projects through agency processes, and monitoring deliverables of cross-functional teams including creative, strategy, studio, print, and production, to deliver innovative and effective advertising solutions
  • Managed and coordinated all aspects of plans, presentations, creative briefs. proposals, budgeting, timelines, and approvals
  • Acted as the main point of contact for McDonald's account, ensuring timely communication and resolution of any issues that arose
  • Conducted competitive analysis to stay informed of industry trends and best practices, and incorporated learnings into McDonald's campaigns

Business Development Manager

360 Home Connect
Chicago, IL
02.2021 - 05.2022
  • Formed and sustained relationships with various clients and brokerage partners such as Keller Williams, Compass, Baird & Warner, @properties, and others
  • Worked diligently with personal assistant to ensure proper follow-ups, organization, lead generation, and email campaigns were executed correctly,
  • Worked closely with CEOs to develop client acquisition strategies and track engagement activity.

Strategy Specialist (Contract)

Starcom Worldwide, Publicis Groupe
Chicago, IL
06.2021 - 09.2021
  • Created and delivered media-planning assessments as part of Allstate Strategy Team
  • Compiled various requests for proposals while providing reach, CPM, and timelines of completion to better assist in the decision-making process pertaining to allocation of media spend
  • Shadowed and participated in various cross-teams calls, brainstorms, status updates with Digital, Radio, OOH, Investment, and Droga5 Creative Teams
  • Familiarized myself with various Advertising software programs such as Media Tools and ComScore.

Marketing Operations Specialist

Winsby Inc
Chicago, IL
02.2019 - 11.2020
  • Assisted clients in determining and elevating marketplace positioning.
  • Assessed consumer needs and buying habits to identify potential markets and product demand variables.
  • Researched consumer opinions and marketing strategies in collaboration with marketing team personnel.

Education

Bachelor of Arts - Public Relations & Advertising

DePaul University
06.2022

Skills

  • Brief/Synopsis writing
  • Project Management
  • Account Management
  • Budget planning & forecasting expertise
  • Diplomatic tact when providing feedback or challenging team decisions
  • Bilingual – Hebrew/English
  • Microsoft/Google Suite
  • NetSuite
  • News releases, media pitches, media advisories
  • Adobe Illustrator, Photoshop InDesign, Canva

Timeline

Account Executive

Havas Creative | Citi Bank | American Airlines
06.2023 - Current

Account Executive

VML | Microsoft
12.2022 - Current

Associate Account Executive

The Marketing Store | McDonald's
05.2022 - 06.2023

Strategy Specialist (Contract)

Starcom Worldwide, Publicis Groupe
06.2021 - 09.2021

Business Development Manager

360 Home Connect
02.2021 - 05.2022

Marketing Operations Specialist

Winsby Inc
02.2019 - 11.2020

Bachelor of Arts - Public Relations & Advertising

DePaul University
Liam Teitelbaum