Libby Schaller

As a freelancer, I get tasked with everything from “hey, we need a 360-degree campaign fully blown out by Friday” to “can you help us make this website copy less clunky?” and I’m here for all of it. Big or small, five weeks or five hours, my passion is solving your problems.

Led the conceptual thinking and day-to-day creative work of a team of writers, art directors and designers for work on McDonald's and new business while simultaneously writing and concepting on large initiatives for the agency.

First dipped my toes into the freelance pool to test it out. Found great success lending my brain to brands like Kashi, Wingstop, Amazon, Tropicana, Propel, Brisk, McDonald's, Hostess, Gold's Gym, MO Lottery, Cargill, Air Force Reserve, Logitech, Houlihan's, NUK and many others. Became so integral to an agency that they recruited me to lead the creative team fulltime.

Led creative, social media and new business work for a small, boutique agency. Clients included: Kansas Lottery, Nebraska Lottery, SVS speakers, UMKC and Ceva Animal Health

Co-directed a team of creatives and community managers to create and execute all social campaigns and always-on social content for Gatorade. With millions of high school athlete fans across five social networks and an ever-changing sports world, it was a lot like running a newsroom.

Directed creative teams on day-to-day work while simultaneously concepting, writing and presenting brand campaigns for Sonic Drive In, Krispy Kreme Doughnuts, Ball Canning, Helzberg Diamonds, Blue Bunny, UMB Bank and numerous new business pitches.

Created, wrote, produced, and presented creative campaigns for Delta Airlines, Blue Cross Blue Shield, Starwood Hotels and even some political movements.

Spent much of my time here within the walls of Media Arts Lab, concepting, writing and producing work for Apple. Rather than sleep, I also created work for Pedigree, Visa and PlayStation.