Hi, I’m
Lina Riazantseva
San Marcos,CA
The price of anything is the amount of life you exchange for it.
Henry David Thoreau
Summary
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
16
years of professional experience
Work History
Bay Area Marketing
Marketing Specialist
06.2020 - 06.2022
Job overview
- Small business Marketing
- Worked with Canva to develop visuals for content.
- Monitored trends in social media, industry, and competitive landscape to create new material.
- Updated social media platforms with latest news and corporate details
- Helped to create self brand awareness
- Identified appropriate marketing channels and target customers for campaigns
- Designed and implemented advertising and public relations activities
- Planned marketing initiatives and leveraged referral networks to promote business development
- Monitored social media questions and comments and appropriately responded using AI
- Used various market research tools and techniques to gather, analyze and interpret data
- Implemented and supervised market research projects from start to finish with focus groups, surveys and interviews
- Established and managed relationships with external data providers and research vendors
Aurum Academy
Owner
06.2010 - 05.2020
Job overview
- Managed day-to-day business operations.
- Trained and motivated employees to perform daily business functions.
- Consulted with customers to assess needs and propose optimal solutions.
- Established foundational processes for business operations.
- Enhanced operational efficiency and productivity by managing budgets, accounts, and costs.
- Monitored market conditions to set accurate product pricing and take advantage of emerging trends.
- Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
- Used knowledge of market trends to create value-added solutions resulting in significant increase in revenues.
- Conducted target market research to discover customer needs and analyze competitor trends.
- Cultivated forward-thinking, inclusive and performance-driven company culture to lead industry innovations.
- Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
- Introduced new methods, practices, and systems to reduce turnaround time.
- Worked with marketing teams to create print and online advertisements to bring in new customers.
- Founded and managed Dental Education Center In Moscow, Russia, which is number 1 in Industry now. I was conducting this business remotely from United States.
Mos Expo Dental
Project Manager Team Leader
06.2006 - 06.2010
Job overview
- Supervised multiple projects from project start through delivery by prioritizing needs and delegating assignments.
- Planned, designed, and scheduled phases for large projects.
- Monitored project performance to identify areas of improvement and make adjustments.
- Met project deadlines without sacrificing build quality or workplace safety.
- Provided detailed project status updates to stakeholders and executive management.
- Provided detailed technical and operational direction in project challenges, consistently meeting deliverables according to deadlines.
- Developed and implemented strategic project plans to meet business objectives.
- Negotiated and managed third-party contracts related to project deliverables.
- Monitored project progress, identified risks and took corrective action as needed.
- Developed and implemented project plans and budgets to ensure successful execution.
- Analyzed project performance data to identify areas of improvement.
- Recruited and oversaw personnel to achieve performance and quality targets.
Education
Yerevan State Linguistic University , Yerevan, Armenia
University from Linguistics
05.2004
Skills
- Campaign Management
- Brand Development
- Social Media Content Creation
- Evaluation of Marketing Campaigns
- Outreach Initiatives
- Developing Creative Content
- Social Media Best Practices
- Marketing Campaign Strategy
Accomplishments
I have experience in organizing events like conferences, exhibitions, seminars. I used to be the head of the team who organized events in Europe and Russia.
Languages
Russian
Native or Bilingual
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Marketing Specialist
Bay Area Marketing
06.2020 - 06.2022
Owner
Aurum Academy
06.2010 - 05.2020
Project Manager Team Leader
Mos Expo Dental
06.2006 - 06.2010
Yerevan State Linguistic University
University from Linguistics
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