Lindsey Goss
Media Planner
Dallas,TX
Summary
Highly-motivated employee with desire to take on new challenges. Strong worth ethic, adaptability and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.
Overview
5
5
years of professional experience
Work History
Media Strategy Supervisor
TRG
Dallas, TX
10.2022 - Current
- Managed media campaigns and schedules from inception to completion.
- Managed day-to-day relationships with media partners suppliers.
- Oversaw media budgets, financials, savings reports, purchase orders and insertion orders for campaigns.
- Trained team members on application of projects, customer relations and customer service.
Media Planner
TRG
Dallas, TX
03.2021 - 10.2022
- Assessed ongoing campaign performance with strategic analysis.
- Managed day-to-day relationships with media partners suppliers.
- Optimized campaigns by reviewing performance to assess trends and implement tests.
Brand Coordinator
Richards/Carlberg
Houston, TX
05.2019 - 03.2021
- Assisted personnel with day-to-day marketing tasks and coordinating activities.
- Attended meetings and worked collaboratively with cross-functional teams to brainstorm new ideas.
- Summarized data to present results and recommendations to management.
Research Project Specialist
The Center for Public Partnerships and Research
Lawrence, KS
08.2018 - 04.2019
- Assisted with event planning, support and execution of virtual and in-person engagements.
- Assisted in routine research, investigations and special projects to support work of assigned department.
- Developed and monitored social media content to create engagement and followers.
Education
Masters of Science Digital - Content Strategy, Interpretation and Communication
University of Kansas
12.2019
Bachelor of Science - Journalism, Strategic Communication, General Business
University of Kansas
05.2018
Skills
- Media Buying/Planning
- Data Analysis
- Performance Reporting
- Project Management
- Microsoft Office Suite
- Media Ocean Tools
- Sizmek Ad Server
Timeline
Media Strategy Supervisor
TRG
10.2022 - Current
Media Planner
TRG
03.2021 - 10.2022
Brand Coordinator
Richards/Carlberg
05.2019 - 03.2021
Research Project Specialist
The Center for Public Partnerships and Research
08.2018 - 04.2019
Masters of Science Digital - Content Strategy, Interpretation and Communication
University of Kansas
Bachelor of Science - Journalism, Strategic Communication, General Business
University of Kansas
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