Highly motivated STEM MBA candidate with a strong background in core business disciplines and advanced analytical skills.
Equipped to drive strategic decision-making through a data-driven approach and contribute to growth in a technology-driven world.
Experience stepping into roles and quickly making positive changes to drive company success.
Overview
8
8
years of professional experience
Work History
Senior Key Customer Manager, Leader of Health & Beauty Team China
Unilever (China) Co. Ltd.
Shanghai, China
03.2021 - 04.2023
Led cross-functional teams to deliver business and strategic insights, contributing to a 30% overall online business share in customer-oriented strategies
Conducted financial analysis and budgeting for product marketing campaigns, ensuring cost-effective allocation of resources to maximize ROI
Collaborated with finance, sales, and marketing teams to drive revenue growth and improve P&L management
Led the integration of financial planning with marketing operations, achieving a 6.1% increase in premium product transaction value
National Key Account Manager
WINONA Botanee Bio-Technology Group Co. Ltd.
Shanghai, China
11.2019 - 03.2021
Managed strategic partnerships with major retailers, improving financial performance and increasing revenue by 109% year-over-year
Implemented cost-saving measures by negotiating trading terms and reducing fixed fees, enhancing financial outcomes for new product launches
Spearheaded financial planning for market expansion and product portfolio optimization, aligning budget forecasts with company objectives
Regional Sales Manager, Sephora Channel
MAKE UP FOR EVER (LVMH Perfume & Cosmetics)
Shanghai, China
10.2018 - 10.2019
Collaborated on the launch of new products and developed financial strategies that exceeded sales targets by 120%
Managed regional P&L and financial reporting for multiple accounts, optimizing revenue streams and controlling trade spend
Led a team in achieving zero turnover through strong leadership and financial accountability
Supported business planning and marketing efforts for top luxury brands (Lancôme, YSL) with a 124% achievement rate on major campaigns
Led the SHU DAY campaign, which doubled sales and continues to drive revenue annually
Conducted financial analysis to support successful acquisition of market share for luxury fragrance brands, transforming performance from negative to growth
Education
STEM MBA - Concentration in Finance & Data Science
Santa Clara University
Santa Clara, CA
12-2025
LL.B. - Business Law
Shanghai University of International Business and Economics
Shanghai, China
07.2015
Skills
P&L Oversight Expertise
Effective Sales Negotiation
End-to-End Project Management
Omni-channel marketing expertise
Team Leadership
Python Data Analysis
Personal Information
Work Permit: Eligible to work in the U.S. without future visa sponsorship
Transport Operation Department Intern at China Air Transport Association (CATA)Transport Operation Department Intern at China Air Transport Association (CATA)