Linjun Jack Zou
La Jolla,USA
Overview
4
4
years of professional experience
Work History
Marketing Analyst
Hangzhou Jiashun Investment Co. Ltd.
Hangzhou, China
12.2023 - Current
- Conducted market research across 10+ competitors, identifying 3 key areas of strategic growth
- Developed data-driven marketing strategies that improved audience engagement by 20%
- Analyzed customer behavior and campaign performance to enhance ROI
- Designed stakeholder presentations and supported digital marketing and strategic planning teams
Sneaker Mystery Box Project Manager
101 Fashion Factory
Wuhan, China
06.2021 - 08.2021
- Managed marketing campaign targeting Gen Z for sneaker mystery boxes, increasing Instagram engagement by 30%
- Conducted trend and consumer analysis to refine product-market fit
- Led social media strategy across 3 platforms, boosting brand visibility
Education
BA - International Business
University of California, San Diego
La Jolla, CA06.2025
Skills
Technical Skills: Excel (Advanced), PowerPoint, MS Word, Photoshop, Illustrator, Premiere Pro
Business & Finance Courses: New Venture Finance (A), Business Project Management (A), Business & Organizational Leadership (A)
Languages: English (Fluent), Mandarin (Native)
Academic Research
USC Marshall School of Business Los Angeles, CA
Undergraduate Research Assistant 12/2024-03/2025
- Collaborated with Dr. Cosimo Arnesano on data visualization for analyzing NBA player salary factors.
- Cleaned and analyzed large-scale datasets using Excel and data visualization tools.
- Co-authored and published "Metrics to Millions: Understanding the Drivers of NBA Player Salaries."
Affiliations
- Leadership Experience: Project Leader at IVYAMAX Educational Support,
- Department Leader at UCSD’s Chinese Students and Scholars Association, and Coordinator at Mood Psychological Association
Timeline
Marketing Analyst
Hangzhou Jiashun Investment Co. Ltd.
12.2023 - Current
Sneaker Mystery Box Project Manager
101 Fashion Factory
06.2021 - 08.2021
BA - International Business
University of California, San Diego
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