Lionel Detrinidad
Hayward
Summary
Social Media Marketing Specialist with 5 years of experience in crafting engaging content and driving significant audience growth across diverse platforms. Proficient in campaign strategy and multicultural marketing, demonstrated by a 200% increase in social media engagement and successful collaborations with influencers. Skilled in Adobe Creative Suite and graphic design, with a proven track record in creating impactful visuals and messaging that resonate with target audiences.
Overview
2
2
years of professional experience
Work History
SOCIAL MEDIA MARKETING INTERN
Until There's A Cure
01.2024 - Current
- Generated an increase of over 200% on Social Media posts
- Created a fundraising campaign that reached out to Twitch streamers with between 50,000 and 1,000,00 followers
- Created Instagram posts that had more than double the interactions of previous posts
- Edited podcasts that include ambassadors for the nonprofit organization
- Created campaign strategy, planned campaigns, and executed campaigns
COMMUNICATIONS INTERN
Latinx Male Alliance
09.2023 - 06.2024
- Crafted messaging for a diverse audience with the University of Oregon's Latinx Male Alliance
- Collaborated with other organizations such as the Black Women of Achievement and Black Male Alliance to engage students in events
- Created Instagram posts that had more than increased the traction towards the page
- Planned to fully fledged campaigns to get people to interact more and join the organization
Education
BACHELOR OF SCIENCE - ADVERTISING
University of Oregon
Eugene, Oregon06.2024
Skills
- Adobe Creative Suite
- Customer Service
- Graphic Design
- Copywriting
- Video Production
- Microsoft PowerPoint
- Sales
- Multicultural Marketing
- Web Content
- Event Promotion
- Social Media Marketing
- Campaign Strategy
- Project Management
- Public Speaking
- Digital Marketing
- Brand Strategy
- Social media marketing
- Social media strategy
- Social media posting
- Brand awareness
- Native Spanish Speaker
Timeline
SOCIAL MEDIA MARKETING INTERN
Until There's A Cure
01.2024 - Current
COMMUNICATIONS INTERN
Latinx Male Alliance
09.2023 - 06.2024
BACHELOR OF SCIENCE - ADVERTISING
University of Oregon
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