LISA COGGINS
Clarkston
Summary
Results-driven automotive professional with over 25 years of experience leading teams to achieve strategic goals and operational growth. Expertise in mentoring diverse groups to exceed performance expectations while implementing impactful initiatives. Recent completion of an M.S. in Business Analytics enhances the ability to address complex business challenges and identify new opportunities.
Overview
6
6
years of post-secondary education
30
30
years of professional experience
Work History
NATIONAL FLEET PARTS MANAGER
CUSTOMER CARE AND AFTERSALES
Warren
08.2023 - Current
- Led regional Lyriq PDI coordination, ensuring successful dealer preparation for debut EV model launch
- Established and facilitated Fixed Operation Cadillac Diagonal Slice pilot program to enhance operational efficiency and dealer engagement
- Created open forum for dealer partners to identify opportunities and prioritize initiatives, fostering collaboration and alignment
- Coached and mentored team members, contributing to skill development and career growth
MANAGER OF AFTERSALES
CADILLAC
Danbury
08.2021 - 07.2023
- Led region to #1 position in 2019, achieving 101.87% to objective with $229.7M in total sales
- Created and executed 'Virtual Blitz' training to enhance skills during 2021 Professional Development Day
- Developed targeted promotions to increase Direct Account business performance
- Expanded distribution network by establishing five additional warehouses, improving product accessibility
ZONE MANAGER
ACDELCO
Danbury
08.2019 - 07.2021
- Championed cultural initiatives within Independent Aftermarket sector for Drive to Great program
- Trained dealer partner sales representatives on wholesale programs, enhancing program engagement
- Executed '10-Mile Plan' to generate new business opportunities
- Promoted cultural initiatives within the Independent Aftermarket sector for the Drive to Great program
WHOLESALE MARKET AREA MANAGER
CHEVROLET
Alpharetta
02.2015 - 12.2018
DISTRICT MANAGER OF AFTERSALES
CHEVROLET
Tri-Cities
11.2010 - 02.2015
- Created bi-weekly action plans that improved district performance
- Created bi-weekly action plans to drive district performance improvements
- Educated dealer partners on Goodwill Tools, resulting in enhanced customer satisfaction
- Implemented proactive problem-solving strategies to strengthen collaboration between dealerships and CAC agents
FIXED OPERATIONS MANAGER
CHEVROLET
Teays Valley
10.2009 - 10.2010
- Transitioned from parts to service as 1 of 2 Area Parts Managers in Region
- Decreased warranty expenses through improved claim processing training
- Conducted training sessions for team members on specific skills on improved claim processing, decreasing warranty expenses
DISTRICT SERVICE MANAGER
CHEVROLET
Teays Valley
11.2008 - 09.2009
- Transitioned from parts to service as 1 of 2 selected Area Parts Managers in the Region
- Decreased warranty expenses through improved claim processing training
- Reduced warranty expenses through enhanced training in claim processing
DISTRICT PARTS MANAGER
CHEVROLET
Teays Valley
01.2001 - 10.2008
- Managed inventory levels for automotive parts across multiple locations.
- Implemented efficient ordering processes for high-demand parts.
- Oversaw training and development of parts department staff.
- Developed training materials and presentations for regional dealer network to improve product knowledge and service standards
- Bridged communication gap between field team and Service Parts Assistance Center, enhancing information flow and issue resolution
TEAM LEAD, SERVICE PARTS ASSISTANCE CENTER
ELECTRONIC DATA SERVICE
Swartz Creek
03.1996 - 03.1999
- Developed new hire training manual for Communication Center Group to enhance onboarding experience
- Established interdepartmental communication policies and procedures to streamline collaboration
- Led 'Medium Duty Express' pilot program, creating policies that enhanced operational efficiency
Education
MASTER OF SCIENCE - BUSINESS ANALYTICS
SOUTHERN NEW HAMPSHIRE UNIVERSITY
MANCHESTER, NH 08.2021 - 08.2022
BACHELOR OF ARTS - GENERAL STUDIES
OAKLAND UNIVERSITY
ROCHESTER, MI 08.1990 - 05.1995
Skills
- Fleet management
- Inventory management
- Parts ordering
- Demand forecasting
- Vendor negotiation
- Operational efficiency
- Cost optimization
- Strategic planning
- Team leadership
- Coaching and mentoring
- Problem solving
- Customer relationship management
Personal Information
Title: National Fleet Parts Manager
Speaking Engagements
Title: National Fleet Parts Manager
Timeline
NATIONAL FLEET PARTS MANAGER
CUSTOMER CARE AND AFTERSALES
08.2023 - Current
MASTER OF SCIENCE - BUSINESS ANALYTICS
SOUTHERN NEW HAMPSHIRE UNIVERSITY
08.2021 - 08.2022
MANAGER OF AFTERSALES
CADILLAC
08.2021 - 07.2023
ZONE MANAGER
ACDELCO
08.2019 - 07.2021
WHOLESALE MARKET AREA MANAGER
CHEVROLET
02.2015 - 12.2018
DISTRICT MANAGER OF AFTERSALES
CHEVROLET
11.2010 - 02.2015
FIXED OPERATIONS MANAGER
CHEVROLET
10.2009 - 10.2010
DISTRICT SERVICE MANAGER
CHEVROLET
11.2008 - 09.2009
DISTRICT PARTS MANAGER
CHEVROLET
01.2001 - 10.2008
TEAM LEAD, SERVICE PARTS ASSISTANCE CENTER
ELECTRONIC DATA SERVICE
03.1996 - 03.1999
BACHELOR OF ARTS - GENERAL STUDIES
OAKLAND UNIVERSITY
08.1990 - 05.1995