Summary
Overview
Work History
Education
Skills
Training
Hobbies
Community Service
Timeline
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Lisa Elie

Beverly Hills,CA

Summary

Dynamic, customer focused sales professional with over twenty years of sales, territory management, account development, sales management, and marketing experience. A self-starter, with the proven ability to close net new business, develop lasting customer relationships, grow existing accounts, and collaborate with teammates and counterparts to overcome obstacles, and find the win/win.

Overview

34
34
years of professional experience

Work History

Senior Account Executive: Mid-Market and Enterprise

Stampli Inc
06.2017 - Current
  • Spearheaded the establishment of the sales department as the first sales employee, contributing significantly to the company’s rapid growth and market presence
  • Consistently surpasses sales quota and demonstrates a keen ability to identify and capitalize on opportunities both in mid-market and enterprise
  • Develops and maintains strategic relationships with key stakeholders, resulting in a high rate of client retention and satisfaction
  • Conducted product demonstrations and presentations to prospects during full sales cycle showcasing the value prop and it’s transformative impact on AP processes
  • Hunter able to prospect with cold calls and intriguing emails as well as maintain Hubspot with detailed paper trail making deals a lot cleaner for review

Sales Development: Enterprise and Strategic

Coupa
03.2015 - 06.2017
  • Responsible for selling spend management solutions to include: Procure to pay, sourcing, invoicing, contracts, supplier network, expenses
  • Customer sourced wins:
  • First two months sourced $600,000 through outbound calling
  • Avg activities per day: 65 to include calls and emails
  • Maintained master system of record: Salesforce.com
  • Awards: Fast Track – Fastest deal from cold call to close
  • 42 days
  • :#1 Opp’s, #1 MI’s, #1 Forecast 7 out 14 months
  • Demo certifications: Complete Spend Management Solution
  • Company Overview
  • Supported 6 field reps
  • Created training collateral: prospecting templates, call scripts, and competitive analysis

Sales & Marketing Consultant

Elie Consulting
09.2013 - 03.2015
  • Assisted in revenue activities to include new deals, renewals, and up-sell for clients
  • Made 30-40 outbound cold calls per day
  • Secured 6 new demos a week
  • Conduct online demos
  • Maintained system of record Salesforce.com

Owner / CEO

Elie Boutique
07.2006 - 10.2013
  • Started company with very little capital in a very tough market and proved success quickly
  • Solely responsible for purchasing, pricing, inventory control, finances (accounts payables/ accounts receivables) and all marketing
  • Hire, develop and managed a 10 man team of sales associates and merchandisers
  • Increased revenues year over year for 6 years from 2007-2013
  • 2007 sales = $190,000, 2008 sales - $200,000, 2009 sales = $274,000, 2010 sales = $354,000, 2011 sales = $429,000, 2102 sales = $469,000, and 2013 sales $474,000
  • Mastered merchandising skills, achieving goals such as Best of Bay Retail, Broadway Favorites and #1 store referred by hotel concierge in the area
  • Interfaced with clients daily to help upsell which resulted in 17% of extra revenues
  • Increased customer base by defining business models and delivering marketing services (mailers and walk-ins) by 40% year over year 2006 – 2013
  • Created and maintained all branding strategies that aligned with services and business objectives
  • Facilitated quarterly fashion events to introduce new clothing lines / local jewelry brands and introduced new stream of revenue and recognition
  • Designed monthly email and social media campaigns to coordinate with store events and business objectives
  • Creatively looked at areas to cut costs and increase profits helping us gain a bigger market share
  • Negotiated and re-negotiated contracts with wholesalers saving the company 8%

Senior Producer EASPORTS.com

Electronic Arts
08.1999 - 07.2006
  • Managed a large team of web designers, content creators, web developers, brand ambassadors and community teams to grow one of the largest digital interactive entertainment companies
  • Started as #5 employee for EA.com
  • Responsible for providing high quality content such as video / design assets, websites, social media plans, trailers and key art brand images to tell the EA SPORTS franchise story
  • Maintain asset trackers and sync with design / content teams to ensure understanding on production statuses and crucial timing
  • Organize frequent creative reviews with dev, brand, social, licensee’s team members to solicit feedback and approval
  • Communicate schedules, risks, challenges and solutions throughout each company/brand
  • Research and maintain content best practices and optimizations to share with strategy teams as well as executives
  • Forecast and maintain asset production budgets and meet with finance partners to ensure accuracy of budget and control documents
  • Initiate music licensing and composition requests with EA’s music group confirming usage, territory, timeline and artist credits
  • Sync with EA’s localization teams and legal team to confirm proper reviews and confirm required disclaimers
  • QC all assets for accurate spelling, required legal copy, ESRB ratings, correct end slate CTA’s and ensure files are error free
  • Collaborated with Stakeholders of all the games (Madden NFL, NBA Live, Tiger Woods, NCAA Football, NASCAR, NHL and many others) to ensure the direction of the game
  • Managed relationships with GameStop executive teams, SONY, Microsoft, NFL, NBA, PGA, NCAA, NHL and NASCAR to endure branding was on target and assets were approved
  • Partnered with MARCOM to coordinate all EA SPORTS events coverage for website content including MADDENBOWL, NHL All Star, NBA All Star and many more events
  • Worked directly with all agents, sport athletes, and celebrities to bring the best out of them for exclusive content during live events with our production and film team
  • Responsible for driving traffic to EASPORTS.com, increasing online traffic and click thru rates year over year resulting in a positive up tick for 7 straight years

Director, Secondary Marketing

Alliance Bancorp
03.1991 - 08.1999
  • 100% accuracy on all pricing for loans resulting in $0 lost
  • Constructed all legal loan documents and processed for accuracy
  • Managed underwriting
  • Trained and mentored new employees
  • Managed relationship Fannie Mae & Freddie Mac

Education

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Saint Marys College
Moraga, CA

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Santa Barbara City College
Santa Barbara, CA

Skills

  • Microsoft Office; Excel, Powerpoint, and Word
  • Quickbooks
  • Hubspot and Salesforce
  • Gong, ZoomInfo, Hunter, 6sense, Apollo, D & B Hoovers, Outreach, LinkedIn, and Crunchbase
  • HTML, Flash, Adobe, Airtable and Asana

Training

  • Day Trading Attention, Gary Vaynerchuck, May 2024
  • Never Split The Difference, Christopher Voss, March 2022
  • The Sandler Rules, David Mattson, January 2019
  • JBarrows Sales Training Certified, January 2017
  • The Challenger Sale, Brent Adamson , June 2015
  • Xselletrate Cold Calling, Barbara Nichols, January 2007
  • Solution Selling, Michael Bosworth, February, 2001
  • Robin Williams, Robin Williams, 2000
  • PR Training, EASPORTS HQ January, 1999
  • The art of closing, Tom Hopkins, June, 1998
  • Fundamentals of Selling, College of San Mateo, June 1997
  • Motivation, Anthony Robbins, January, 1993

Hobbies

TikTok Live Host

Sporting Events

Traveling to new destinations

Charity Events

Community Service

Collected dresses for underprivileged teens for Proms and formals. Collected – 240 dresses., Collected denim clothing for underprivileged families. Collected – 461 items.

Timeline

Senior Account Executive: Mid-Market and Enterprise

Stampli Inc
06.2017 - Current

Sales Development: Enterprise and Strategic

Coupa
03.2015 - 06.2017

Sales & Marketing Consultant

Elie Consulting
09.2013 - 03.2015

Owner / CEO

Elie Boutique
07.2006 - 10.2013

Senior Producer EASPORTS.com

Electronic Arts
08.1999 - 07.2006

Director, Secondary Marketing

Alliance Bancorp
03.1991 - 08.1999

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Saint Marys College

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Santa Barbara City College

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Lisa Elie