Lisa Hlavinka
Bayfield,CO
Summary
Digital marketing and SEO specialist with more than 10 years of experience helping brands build impactful online presences through tailored strategies in website optimization, social media, and content marketing. Skilled in developing customized digital marketing campaigns that align with brand goals to attract both organic and paid traffic, I bring expertise in social media management, blogging, and email marketing to drive engagement. I am excited to support your business in reaching and resonating with your audience.
Overview
17
17
years of professional experience
Work History
Digital Marketing Specialist
Durango Web Design & SEO
Durango, CO
07.2016 - Current
- Developed and implemented digital marketing campaigns to increase brand awareness.
- Provided email marketing, Google Ads, and Facebook Ads integration.
- Created content for websites, blogs, social media platforms, and online advertising.
SEO Copywriter
Lisa Writes Copy
Albuquerque, NM
01.2014 - 01.2017
- Created SEO-optimized content for local businesses, enhancing website visibility and search rankings.
- Tasks included business blogging, local SEO, and daily content creation for social media.
- Translated complex technical information into concise yet compelling copy.
SEO Copywriter
Sonic SEO
Albuquerque, NM
01.2011 - 01.2014
- Crafted SEO-driven content for diverse clients to improve search engine rankings and online visibility.
- Edited existing copy to improve SEO while preserving the intended message.
- Brainstormed new approaches to increase engagement with target audiences.
Journalist
Medina Gazette
Medina, OH
01.2008 - 01.2011
- Covered local news stories, conducted interviews, and wrote timely articles on community events, politics, and public interest topics.
- Researched and wrote stories on a variety of topics, such as politics, crime, education, entertainment, health and sports.
- Conducted interviews with sources to obtain information for stories.
Education
Bachelor of Journalism -
Kent State University
Skills
- Content Creation
- Digital Marketing Management
- Search Engine Optimization (SEO)
- Social Media Marketing
- Email marketing campaigns
- Pay-per-click advertising
- Trend Identification
- Campaign Management
References
References available upon request.
Timeline
Digital Marketing Specialist
Durango Web Design & SEO
07.2016 - Current
SEO Copywriter
Lisa Writes Copy
01.2014 - 01.2017
SEO Copywriter
Sonic SEO
01.2011 - 01.2014
Journalist
Medina Gazette
01.2008 - 01.2011
Bachelor of Journalism -
Kent State University
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