Founded in 2003, Heartland specializes in Farm to Table lifestyle by providing families with quality alternatives to the grocery store through our unchanged excellence with our home delivery service of quality food
Leadership & Strategic Solutions
- Spearheaded organizational transformation, boosting annual sales from $2M to $12M by
realigning business strategies and enhancing operational efficiencies.
- Integrated key business functions, fostering alignment and cohesion throughout the organization
- Managed a team of 40+ professionals, promoting staff performance, meritocracy, and high retention
- Drove results by foreseeing implications for initiatives and removing obstacles to execution
- Prioritized and managed enterprise projects to align with strategic goals
- Oversaw daily operations across multiple departments, ensuring seamless coordination and efficient execution of tasks
Process and Systems
- Designed and implemented a revolutionary sales process, slashing paper use by 80%, and introduced a CRM system that optimized customer engagement, driving significant increases in customer satisfaction and sales volume.
- Promoted robust communication channels across the organization, initiating cross-departmental training initiatives to enhance workflow efficiency and project completion
- Oversaw customer interactions, implementing best practices like first call resolution and expedited issue resolution to enhance customer relations, increase sales volume, and elevate the organization's marketplace reputation
- Established and enforced adherence to core marketing processes, branding guidelines, and operational protocols, demonstrating strong project management skills
- Developed systems and procedures to improve operational quality and team efficiency.
Financials
- Led strategic mergers and acquisitions in 2016 and 2022, conducting thorough due diligence to ensure seamless integration and sustained financial growth.
- Prepares, analyzes, and reconciles financial reports, successfully executing business plans and surpassing
planned profit and loss objectives.