Summary
Overview
Work History
Education
Skills
Websites
About Me
Timeline
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Lisa Pregent

Beverly

Summary

Professional copywriter skilled in crafting compelling and persuasive content. Strong background in creating engaging copy for diverse platforms, driving audience engagement, and enhancing brand voice. Team-oriented, adaptable, and focused on delivering high-impact results. Proficient in SEO, content strategy, and creative storytelling.

Overview

25
25
years of professional experience

Work History

Freelance copywriter (contract)

Tegria Services Group
01.2023 - 05.2025
  • Company Overview: Healthcare IT consulting focused on optimizing solutions and workflows for providers and payers.
  • Performed copywriting duties as part of a contracted monthly retainer that ended in May 2025.
  • Continuing copywriting assignments as needed on an hourly basis.
  • Assignments include SEO Optimization, long-form pillar pages, blog posts, new web page content, product fact sheets, sales email sequences, corporate bios, social media content, and editing/proofreading as needed.
  • Performed interviews with SMEs as needed and company and industry research to educate myself on various complex topics.
  • Participation in weekly virtual team and management meetings.

Marketing Writer (remote)

Forward Advantage
01.2011 - 11.2023
  • Company Overview: Healthcare software and integration solutions for hospitals and the MEDITECH market.
  • Sole writer and editor for the company, focusing on marketing collateral and customer communications.
  • Writing and editing for Forward Advantage and two other associated organizations owned by the company founder (another healthcare-related company and a non-profit).
  • Writing includes: customer success stories, web content, articles, e-mails, press releases, social media, blog posts, voice script, product sheets, letters, and booth content for conferences and events.
  • Rewrote all existing product sheets for a total re-do of the company website. Responsibilities included: writing, editing, project organization, and communication with the graphics team, management, and product experts.
  • Regular proofreading and editing as a company-wide resource.
  • Regular communication and project coordination with the graphics team and product leaders based out of Fresno and Massachusetts.

RFP Writer

TriZetto
11.2004 - 05.2011
  • Company Overview: A top software company focused on the healthcare and payer markets.
  • Responsible for the coordination and writing of sales proposals from start to finish, including: delegating assignments, adhering to time-sensitive dates, researching and writing product information, proofreading, editing, and formatting final draft.
  • Facilitate meetings, both in person and via conference call, to unite the proposal team and identify key sales objectives and strategies.
  • Interact with clients to respond to questions and adhere to proposal instructions and deadlines.
  • Maintain updates and editing of RFP database content used for populating new proposals, along with the literature used for responding to sales proposals.
  • Received an Outstanding Performer company award in July 2010.

Promotional Writer, Marketing and Public Relations departments

MEDITECH
10.2000 - 07.2005
  • Company Overview: Healthcare software company focused on solutions for hospitals and clinicians.
  • Use interpretive writing skills to analyze technical information to develop product briefs and marketing materials.
  • Responsible for creating brochures, newsletters, sales materials, and content for the company’s online magazine.
  • Responsible for researching and writing a monthly company newsletter on government healthcare IT initiatives affecting MEDITECH and its customers.
  • Interview hospital staff and IT Managers utilizing MEDITECH’s software to create industry articles, MEDITECH online magazine content, “Winning Profiles” and other marketing materials.
  • Conducted and reported on research on hot industry trends used as an internal resource for the company.
  • Develop relations with industry editors to promote MEDITECH for feature articles and advertising.
  • Handle phone calls from the public seeking information on MEDITECH and its products.
  • Create and deliver formal RFPs (Request for Proposals). Principal responsibilities include strong project management skills, adhering to time-sensitive deadlines, and managing multiple competing tasks.

Education

BA - English

University of New Hampshire
05.2000

Skills

  • Copywriting
  • Copy editing
  • Social media copywriting
  • Content strategy
  • Proofreading
  • Collaborative teamwork
  • Email marketing
  • Short-form content
  • Product-specific writing
  • Grammar expertise
  • Blog post writing
  • Case study development
  • Brand voice development
  • Long-form content

About Me

I enjoy spending time with my husband, two children (ages 8 and 9), and our dog Scout. I'm a big fan of the beach, fictional novels, scary movies, and pickleball (which I learned a year ago).

Timeline

Freelance copywriter (contract)

Tegria Services Group
01.2023 - 05.2025

Marketing Writer (remote)

Forward Advantage
01.2011 - 11.2023

RFP Writer

TriZetto
11.2004 - 05.2011

Promotional Writer, Marketing and Public Relations departments

MEDITECH
10.2000 - 07.2005

BA - English

University of New Hampshire

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