Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Additional Information
Timeline
Generic

Lisa A Johnston

Naples,FL

Summary

Experienced Creative Director with a strong background in delivering innovative and impactful visual solutions. Proven track record of leading creative teams to success in developing cutting-edge campaigns across various industries.

Overview

3
3
years of professional experience

Work History

CREATIVE DIRECTOR

Ave Maria School of Law
Naples, FL
10.2021 - Current

11.2021 - 01.2021

Education

B.S - JOURNALISM, ENGLISH MINOR

Syracuse University | Newhouse School of Public Communications
01.1989

01.1985

Skills

  • NEW MEDIA JOURNALIST
  • Archdiocese of St Louis St Louis, MO
  • 2000
  • Present
  • BUSINESS OWNER
  • Aeternus design Naples, Fl

Accomplishments

  • I am a creative director, photojournalist, cinematographer and have been documenting every type of situation from simple daily life to world events like Pope Francis' trip to the
  • United States in 2015, international stories in Israel, Bolivia and Columbia and the unrest a er the shooting death of Michael Brown in Ferguson, Missouri
  • I was honored six times at Photojournalist of the Year by the Catholic Press Association as well as various awards through NPPA (National Press Photographers Association.) My lm work has been honored with prestigious awards for creativity and engaement and includes the inaugural Cardinal
  • Foley award for storytelling and a Gabriel award for the New Media Campaign of the Year.

Languages

  • English | Native

    • Additional Information

    • Spanish | Elementary Developed and implemented brand strategies, including a brand refresh, to enhance Ave Maria School of Law's visibility and growth. · Led and managed creatives to consistently produce innovative and impactful campaigns including photography, graphic design, video, social media. · Oversaw the execution of multi-channel marketing campaigns, ensuring brand consistency and maximized engagement. · Collaborated with cross-functional teams to create and execute successful marketing initiatives for the admissions team, fundraising and professional development. · Built a new website and provided ongoing maintenance and updates to the site, ensuring functionality and security by utilizing HTML, CSS, and JavaScript to create visually appealing and functional site. · Developed high-quality, award winning journalistic visual content for print, digital and social media platforms including animations and graphic illustrations. · Backed up stories with fully researched information and vetted facts.· Broke important news stories to audiences with drive for nding relevant, interesting, and surprising content. · Engaged audience members and encouraged participation through multi-platform social media strategies. · Researched, developed, and edited visual stories for worldwide distribution through Catholic News Services. Transmitted news stories and reports from remote locations to meet deadlines (including live feed material) with eye for factual, interesting, and relevant narratives. · Developed story ideas based on community and professional relationships, tips and research. · Conceptualized and produced creative marketing graphics and campaigns for the Archdiocese of St. Louis. · Maintained and hired freelance workers and provided mentorship to interns. · Start to nish inventive content creation and management of company brands from print to digital. · Education in social media strategies for clients.· Commercial photography and cinematic producer for newsprint, magazine, television, social media and web. · Not-for pro t visual consulting and services.· Websites creation.· Graphic design including illustration, logos, templates.· Audio production and podcast creation.· Leadership· Brand development· Creative concepting· Art direction· Visual storytelling· Project management· Marketing strategy· Trend forcasting· Adobe Creative Suite· Podcasting· · ·

    Timeline

    11.2021 - 01.2021

    CREATIVE DIRECTOR

    Ave Maria School of Law
    10.2021 - Current

    B.S - JOURNALISM, ENGLISH MINOR

    Syracuse University | Newhouse School of Public Communications

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