Lisa Marie Gregory
Bellaire,TX
Summary
Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.
Overview
23
23
years of professional experience
Work History
Small Business Owner
Kissidry Communications
09.2014 - Current
- Managed daily operations for successful small business, ensuring efficient processes and quality services.
- Established loyal customer base by providing personalized attention, addressing concerns promptly, and exceeding expectations.
- Developed and managed branded collateral, presentations, marketing materials, and communications
- Participated actively in local community events or organizations as a way to give back while expanding brand visibility and credibility.
- Promoted business via social media to generate leads and maximize brand identity.
Independent Consultant: Project Manager/ Catalog
High Fashion Home
05.2015 - 09.2019
- Fostered strong relationships with luxury builders & top-producing agents through consistent communication and collaboration.
- Handled confidential customer business and operational information.
- Managed multiple projects concurrently, scouted high-end homes for catalog photo shoot & staging. ensuring timely delivery and high-quality furnishings.
- Spearheaded catalog staging for High Fashion Home through Kissidry Communications. Setting up installation day, staging, photo shoot and print editing.
- Managed multiple projects concurrently, ensuring timely delivery and high-quality results with luxury builders, and top-producing agents in the surrounding in Houston area.
- Supported marketing campaigns with open house exposure and media connections.
- Managed multiple projects concurrently, ensuring timely delivery and high-quality results.
Sales and Merchandising
Magpies Gifts
08.2015 - 06.2018
- Optimized merchandising strategies by analyzing sales data to identify popular products and trends.
- Boosted sales revenues by 20% with targeted marketing initiatives, in-store promotions, and visual merchandising techniques.
- Collaborated with store management to strategize visual merchandising layouts for optimal product placement and sales growth.
- Assisted customers in navigating company website and placing online orders, improving overall user experience.
Digital Marketing Assistant
Alan Mundy Properties
09.2012 - 09.2014
- Designed visually appealing email templates that resulted in higher open rates and click-to-open ratios than industry benchmarks.
- Managed content calendar for blog posts, social media updates, and email newsletters, ensuring consistent communication with customers.
- Designed custom CRM/SalesForce database for monthly direct-mail newsletter and seasonal postcards and holiday Peanut Brittle.
- Greeted buyers and sellers daily in with friendliness and professionalism and updates about the buying and selling needs.
- Worked closely with management to provide effective assistance for specific aspects of business operations, HAR, appraisals, addendums, assessed values, closing dates and deeds.
- Strengthened client relationships through consistent follow-up communication and efficient problem resolution.
Regional Sales Manager
Pinnacle Publications, Inc.
05.2001 - 12.2010
- Top Producing Sale Manager 5-years consecutively2003-2008. Achieved regional/ National sales, developing successful strategies, and servicing accounts to strengthen business relationships.
- Increased regional sales by 30% implementing strategic marketing plans and nurturing key client relationships and was featured in Who's Who.
- Increased fleet sales by developing and implementing effective sales strategies per territory: New England, Connecticut, New York, New Jersey, DC, Michigan, Chicago, Florida, & Arizona.
- Extensive travel to top cities, twice a month (50%) to set face-to-face appointments with luxury builders, agents, brands (Wolf, Rolex, Rolls Royce, New Jets, Flex Jet, Edmiston) and to close deals and build relationships with owners or decision makers.
- Developed and maintained company wide client database using ACT as our leading custom CRM program.
- Implemented the first digital magazine 2003 with MagForum and created a custom E-blast database.
- Enhanced publication quality by diligently proofreading and editing articles for grammar, spelling, and consistency. Paginated layout of publications and meeting with printing press monthly.
Education
Bachelor of Arts - Journalism And Mass Communication
Texas Tech University
Lubbock, TX05.2001
Skills
Communication: Excellent Speaking, Confident Presenter, Creative Writing, Engaging Presence,Critical Thinking
Computer: Microsoft Word, Excel, Access, PowerPoint, Sheets, Zoom, Teams,SalesForce, CRM systems, QuickBooks
Timeline
Sales and Merchandising
Magpies Gifts
08.2015 - 06.2018
Independent Consultant: Project Manager/ Catalog
High Fashion Home
05.2015 - 09.2019
Small Business Owner
Kissidry Communications
09.2014 - Current
Digital Marketing Assistant
Alan Mundy Properties
09.2012 - 09.2014
Regional Sales Manager
Pinnacle Publications, Inc.
05.2001 - 12.2010
Bachelor of Arts - Journalism And Mass Communication
Texas Tech University
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