Summary
Overview
Work History
Education
Skills
Timeline
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Liz Donaldson Palmer

Westfield,NJ

Summary

Experienced sales professional with a successful track record in interior design and gift industries. Expertise in trade and business-to-business sales, focusing on account management and building lasting client relationships. Skilled at understanding client needs and aligning them with company objectives. Recognized for professionalism, adaptability, and resourcefulness in overcoming challenges.

Overview

26
26
years of professional experience

Work History

Board Member, PTA & Teacher's Assistant

The Presbyterian School
09.2021 - Current


  • Created strategic plans with measurable goals to develop funding for annual events.
  • Presided over board meetings and conducted board business to address organizational objectives.
  • Designed and edited school newsletter.

Sales Representative Team Leader

ROMO - D&D Building
01.2015 - 01.2016
  • Provided the best possible customer service experience, fostering quality relationships and a stellar reputation among designer clients.
  • Successfully collaborated with inside and outside sales teams to meet sales goals.
  • Selected products based on customer needs, specifications and application.

Territory Manager

VERA BRADLEY
01.2009 - 01.2015
  • Managed 55 independent retail partners, 2 million annual sales.
  • 2013 promotion: RI territory expansion, acquired 20 additional accounts doubling sales target.
  • 2011 promotion: Relocated to MA sales territory, increased sales 20% after taking over after 15-year veteran.
  • Fostered lasting relationships with customers through effective communication and quick response, resulting in loyal client base.
  • Contributed to event marketing, sales and brand promotion.
  • Led sales training to align with key account service goals and product sell-through.

Territory Manager

HARPER GROUP
01.2006 - 01.2009
  • Represented over 30 manufacturers including Vera Bradley, Arte Italica & Peacock Alley.
  • Achieved sales goals and service targets by securing new accounts and growing existing.
  • Visited accounts to evaluate requirements, demonstrate product offerings, and propose strategic solutions for diverse needs.
  • Collaborated with internal teams to fulfill orders and meet customer needs.
  • Attended trade shows and industry events to promote company products and services.

Showroom Manager

BYFORD & MILLS INTERIOR DESIGN
01.2004 - 01.2006
  • Managed retail showroom and sales team including recruitment and sales training.
  • Attended trade shows as assistant buyer, discovered new product lines and managed sell-through.

Showroom Sales Representative

SCALAMANDRE - D&D Building
01.2002 - 01.2004
  • Successfully generated sales in all product categories to achieve annual goals.
  • Supported showroom manager and outside sales representatives in a tactical role.

Public Relations Account Executive

SUSAN MAGRINO AGENCY
01.2000 - 01.2002
  • Past accounts included: O Magazine, Town & Country, Waterworks, House Beautiful.
  • Composed client pitch letters, news releases, and memos, cold called editors and journalists.

Education

Bachelor of Arts - Communications

Pennsylvania State University
State College, PA
01.1999

Skills

  • Lead generation
  • Sales strategy development
  • Product knowledge
  • Business solutions
  • Promotions development
  • Upselling

Timeline

Board Member, PTA & Teacher's Assistant

The Presbyterian School
09.2021 - Current

Sales Representative Team Leader

ROMO - D&D Building
01.2015 - 01.2016

Territory Manager

VERA BRADLEY
01.2009 - 01.2015

Territory Manager

HARPER GROUP
01.2006 - 01.2009

Showroom Manager

BYFORD & MILLS INTERIOR DESIGN
01.2004 - 01.2006

Showroom Sales Representative

SCALAMANDRE - D&D Building
01.2002 - 01.2004

Public Relations Account Executive

SUSAN MAGRINO AGENCY
01.2000 - 01.2002

Bachelor of Arts - Communications

Pennsylvania State University

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