Liza Penner
Wellington,FL
Summary
Ambitious and results-driven sales professional with an established track record of consistently achieving and surpassing sales quotas, seeks a challenging and rewarding sales position in a growth oriented organization.
Overview
15
15
years of professional experience
Work History
Account Executive
Remote Legal Court Reporting
, FL
09.2023 - Current
- Attained 110%+ of sales goals through referrals, prospecting, networking, and trade shows
- Created and executed business plans and marketing efforts to ensure the successful adoption of our platform.
- Delivered product demonstrations, conducted needs assessments, and created customized solutions to meet client requirements.
- Collaborated with legal teams to ensure the seamless execution of depositions and reporting services, driving operational efficiency, and client satisfaction.
- Developed and executed remote sales presentations and negotiations, ensuring strong relationships and client loyalty
Regional Account Manager
Huseby
West Palm, FL
09.2020 - 09.2023
- Sold court reporting services (stenographer, real-time reporting, video deposition, video teleconferencing, and interpreting/translations) to law firms
- Developed new accounts through prospecting over the phone, in-person meetings and by email
- Developed relationships with lawyers, legal assistants, paralegals, and office managers, in the West Palm to Miami territories
Business Development
Magna Legal Services
West Palm, FL
09.2019 - 09.2020
- Headed all key aspects of sales processes and maximized client longevity and growth
- Record Retrieval, Jury Research, Litigation Graphics and language Services to Law Firms and Corporations
- Strong customer satisfaction and the implementation of best practice sales strategies
- Implemented strategies, exceeded revenue targets, maintained high levels of customer satisfaction and retention
- Company cultivation through different associations and hosted several panel discussions
Business Development Manager
D4
West Palm, FL
07.2016 - 08.2019
- Pioneered the South Florida market to expand the sales territory and promote brand presence
- Successfully exceeded Sales Quota by 150%
- Successfully brought in several large eDiscovery and computer forensic projects within 3 months of start date
- Efficiently refined the court reporting business through AM law firms and corporations
- Sold eDiscovery packages, forensic collection, ECA, processing, hosting and management services to all levels of buyers
- Guided new revenue to law firms and helped to launch the company into the emerging South Florida market
Business Development Manager
Discovery Litigation Services
Atlanta, GA
01.2012 - 06.2016
- Spearheaded the sales team in Atlanta
- Oversaw sale initiatives including hiring, training, and supervising
- Deployed various strategic measures and significantly increased the sales of court reporting services to law firms and corporations in Atlanta; generated 1.3 million in sales with a new company, sold 1.6 in 2013, 1.8 in 2014 and 2.1 in 2015
Regional Litigation Consultant
Esquire, Alexander Gallo Holdings
Atlanta, GA
01.2010 - 01.2011
- Responsibility for the overall sales process regarding court reporting services
- Achieved 1.7 million in sales for 2011
- Exceeded set revenue targets; acquired new business revenue from numerous target law firms in territory
Education
BA - Business Administration
University of Florida
Skills
- Lead Generation
- Closing Deals
- Account Management
- Team Leader
- Detail Oriented Problem Solver
- Sales Training
- Extensive Interpersonal Skills
- Sales Plan Development & Execution
- Developer of New Business
- Strong Negotiator
- Microsoft Office Suite
- Multitude of CRM Expertise, Salesforce & Sugar
- Sales presentation
- Pipeline management
Languages
Spanish
Native/ Bilingual
Timeline
Account Executive
Remote Legal Court Reporting
09.2023 - Current
Regional Account Manager
Huseby
09.2020 - 09.2023
Business Development
Magna Legal Services
09.2019 - 09.2020
Business Development Manager
D4
07.2016 - 08.2019
Business Development Manager
Discovery Litigation Services
01.2012 - 06.2016
Regional Litigation Consultant
Esquire, Alexander Gallo Holdings
01.2010 - 01.2011
BA - Business Administration
University of Florida
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