Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Joseph Santos

Summary

Dynamic sales professional with over 7 years of experience spanning sales development, business ownership, and client relationship management. Proven ability to build and execute outbound sales strategies, lead generation programs, and customer acquisition efforts across diverse industries. Entrepreneurial founder with a creative approach to problem-solving and driving business growth through innovative sales and marketing tactics.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Sales Development Representative

Cint
11.2024 - Current
  • Launched and managed the SDR program as the sole Sales Development Representative, building outreach processes from scratch.
  • Utilized Google Sheets and Apollo to manage lead data, track outreach activity, and optimize prospecting efforts.
  • Conducted targeted outbound prospecting and email campaigns to generate qualified leads and build pipeline.
  • Reported weekly to a sales team of over 30 members, aligning outreach strategies with broader sales goals.
  • Collaborated closely with sales leadership and marketing to refine messaging, improve lead qualification, and increase conversion rates.
  • Analyzed engagement metrics and outreach performance to continually optimize sales development tactics.

Founder

OCTO LLC
06.2022 - Current
  • Design and partner with manufacturers to create products
  • Managed PPC advertising campaigns
  • SEO
  • Sponsor surfers & watersport athletes for brand collaboration
  • Create graphics for Amazon Seller account and website to increase brand awareness
  • Optimized pricing strategy through thorough market research and data analysis
  • Increased brand visibility by implementing targeted social media campaigns
  • Creating marketing campaigns
  • Analyzed social media metrics for improved audience engagement
  • Created visually appealing graphics for use in social media posts
  • Created website layouts to increase sales to targeted consumers

Sales Development Representative

Doctor Multimedia
04.2024 - 07.2024
  • Increased website traffic by implementing effective search engine optimization strategies.
  • Utilized techniques such as cold calling, networking and prospecting to develop new leads through Salesforce.
  • Cultivated strong client relationships through regular communication and providing valuable insights on campaign performance.
  • Created and delivered innovative, strategic marketing programs for clients with focus on events, digital marketing and social media.
  • Utilized Google Analytics data to identify areas of improvement within digital strategy, making adjustments accordingly for better outcomes.
  • Discussed SEO needs and optimized strategies for short- and long-term campaigns.

Founder

Burnout Mobile Fitness LLC
06.2020 - 02.2023
  • Worked with post rehab clients to increase body strength and functionality.
  • Over 8,000 hours of personalized one-on-one client training
  • Maintained a high client retention rate
  • Increased customer satisfaction by implementing efficient business processes and providing exceptional service
  • Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation
  • Evaluated industry competition regularly to maintain a competitive advantage in the marketplace
  • Managed day-to-day business operations

Personal Trainer

24 Hour Fitness
01.2018 - 02.2020
  • Contributed to an average of $15,000 a month in sales with the highest month being $24,000 for personal training
  • Improved client fitness levels by developing personalized workout plans and monitoring progress
  • Increased client retention through consistent communication, motivation, and support
  • Streamlined scheduling processes for better time management and session availability
  • Consistently exceeded monthly sales targets by effectively presenting personal training packages to potential clients
  • Created social media instagram content for increased brand awareness

Take-Out Server

California Pizza Kitchen
01.2017 - 03.2019
  • Enhanced customer satisfaction by taking accurate and timely phone orders for takeout
  • Managed high-volume orders with strong multitasking skills, maintaining accuracy and timeliness
  • Provided excellent customer service by addressing inquiries and resolving issues promptly
  • Increased repeat business through friendly interactions and prompt attention to special requests

Visual Merchandiser

Red Bull
02.2017 - 10.2018
  • Enhanced store sales by creating visually appealing and strategically placed product displays
  • Collaborated with management to develop seasonal merchandising strategies for optimal customer engagement
  • Increased customer traffic through effective window displays that showcased new products and promotions

Education

Studied - Business & Film

Willow International Community College Center
Fresno, CA

High School Diploma -

Clovis West
Fresno, CA
06.2011

Skills

  • Performance Management
  • Outbound Sales Strategy
  • Entrepreneurial Leadership
  • Adaptability & Problem Solving
  • Client Retention & Relationship Management
  • Attention to Detail
  • Brand Management
  • Time Management
  • CRM Software
  • Communication & Negotiation
  • Team Collaboration & Reporting

Certification

  • NASM Personal Training Certification
  • GOOGLE - Digital Marketing and E-Commerce Professional Certificate

Timeline

Sales Development Representative

Cint
11.2024 - Current

Sales Development Representative

Doctor Multimedia
04.2024 - 07.2024

Founder

OCTO LLC
06.2022 - Current

Founder

Burnout Mobile Fitness LLC
06.2020 - 02.2023

Personal Trainer

24 Hour Fitness
01.2018 - 02.2020

Visual Merchandiser

Red Bull
02.2017 - 10.2018

Take-Out Server

California Pizza Kitchen
01.2017 - 03.2019

Studied - Business & Film

Willow International Community College Center

High School Diploma -

Clovis West

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