Summary
Overview
Work History
Education
Skills
Timeline
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Lochlann Tompkins

Yorktown Heights,NY

Summary

Dynamic marketing professional with proven expertise in leveraging tools like HubSpot and Adobe Photoshop to elevate brand presence and enhance customer engagement. Excelled at PlanMember Services by orchestrating impactful marketing initiatives and fostering robust client relationships. Skilled in creative content design and strategic partnership development, consistently achieving targeted outcomes with innovative solutions.

Overview

6
6
years of professional experience

Work History

Marketing Program Manager

PlanMember Services
12.2024 - Current

Coordinated with sales personnel to develop and administer marketing initiatives.

Executed and developed webinars with ON24.

Leveraged HubSpot for CRM management.

Applied Adobe Acrobat functionalities proficiently.

Digital Sales Specialist

Today Media
10.2022 - Current
  • Develop client relationships and prospect for new business as well as servicing existing accounts
  • Connect with internal marketing and traffic teams to ensure campaign delivery is accurate
  • Prepare digital presentations for local client and agency meeting
  • Responsible for selling programmatic/targeted display digital campaigns for flagship brands
  • Prepare proof of performance campaign reports to present to clients in order to further campaign

Social Media Coordinator

Cortlandt Rowing
09.2018 - Current
  • Create a systematic, process-driven approach to social media outreach and relationship management
  • Interact with followers and potential customers by engaging with posts through likes and comments
  • Collaborate with marketing team to align internal goals with new and existing partner relationships
  • Design original content for different marketing channels including web, social, video, email, and print

Marketing Manager (contract)

Association of National Advertisers
12.2022 - 03.2023
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Managed social media accounts for optimal audience engagement and increased online presence.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.

Education

Master of Business Administration - Marketing

Iona University, LaPenta School of Business (AACSB Accredited)
New Rochelle, NY
08.2022

Bachelor of Business Administration - Marketing

Iona University, LaPenta School of Business (AACSB Accredited)
New Rochelle, NY
05.2021

Skills

  • ON24
  • Hubspot
  • Sales force
  • Marketo
  • Adobe Spark
  • Adobe Photoshop
  • Canva
  • InDesign
  • Final Cut Pro
  • Microsoft Office
  • G Suite

Timeline

Marketing Program Manager

PlanMember Services
12.2024 - Current

Marketing Manager (contract)

Association of National Advertisers
12.2022 - 03.2023

Digital Sales Specialist

Today Media
10.2022 - Current

Social Media Coordinator

Cortlandt Rowing
09.2018 - Current

Bachelor of Business Administration - Marketing

Iona University, LaPenta School of Business (AACSB Accredited)

Master of Business Administration - Marketing

Iona University, LaPenta School of Business (AACSB Accredited)
Lochlann Tompkins