Summary
Overview
Work History
Education
Skills
References
Timeline
Generic

Logan Garris

Auburn,AL

Summary

Innovative professional skilled in creating and implementing marketing strategies, executing budgeting plans and utilizing market research to identify customer needs. Demonstrated ability in increasing brand visibility and market share. Possesses excellent communication and customer service skills.

Overview

9
9
years of professional experience

Work History

Director of Marketing

Professional Medical Fulfillment
08.2021 - Current
  • Conceptualized and executed impactful inbound and outbound marketing campaigns, resulting in an increase in brand visibility and customer engagement
  • Built automated marketing workflows, streamlining lead generation processes and reducing manual efforts by 60%
  • Collaborated on social media strategies, driving an increase in follower engagement and brand reach
  • Developed and implemented effective sales strategies and processes, contributing to a significant growth in revenue
  • Successfully implemented and managed HubSpot, optimizing lead management and increasing conversion rates
  • Generated high-quality leads
  • Set and achieved ambitious targets for lead generation and conversion rates, driving continuous business growth
  • Created compelling marketing content, including social media posts, one-sheets, and flyers, etc
  • Created and built landing pages and marketing emails for successful campaign outcomes
  • Established and maintained retention campaigns, contributing to an increase in customer loyalty
  • Proactively gathered and promoted positive customer reviews, enhancing the company's online reputation
  • Fostered relationships with current and potential clients, as well as key stakeholders, supporting business expansion
  • Analyzed sales data, identified trends, and implemented strategies for optimization
  • Collaborated on SEO and online campaigns
  • Managed and collaborated with web design teams to enhance the company's online presence
  • Effectively managed the budget for marketing and sales activities, ensuring cost-effectiveness and positive ROI
  • Set up and attended conferences, successfully gathering leads and staying abreast of industry trends.

Purchasing Manager

Professional Medical Fulfillment
06.2016 - 07.2021
  • Managed all purchasing activities within the company, ensuring timely order fulfillment
  • Negotiated shipping costs with distribution partners, resulting in cost savings
  • Negotiated prices for various products with vendors and manufacturers, optimizing procurement costs
  • Assisted in warehouse management activities, implementing organizational improvements
  • Scheduled both larger and local deliveries, optimizing logistics and reducing lead times
  • Managed inventory in the local warehouse, ensuring accurate stock levels
  • Implemented purchasing and inventory in a new operating system, including automated order submission
  • Identified and added new products and product lines, enhancing the company's offerings.

Inside Account Manager

Professional Medical Fulfillment
09.2015 - 05.2016
  • Assisted in answering phones, addressing customer issues, and placing orders
  • Built relationships to maintain high customer retention rates
  • Supported the book of business with any orders or new individuals needed
  • Implemented add-on selling strategies, contributing to account growth
  • Managed budgets for customers as needed, ensuring financial objectives were met.

Digital Marketing Sales Representative

Raycom Media (WTVM)
04.2015 - 08.2015
  • Built, maintain and manage account relationships
  • Offer solutions and solve problems for our clients’ advertising needs
  • Works closely with sourcing and operations teams to ensure customer service
  • Manage and monitor client’s campaigns and advertising projects such as texting programs, contests, etc.

Education

Bachelors in Business /Marketing -

Auburn University
Auburn, AL
12.2014

Skills

  • Computer Skills such as: Office 365, Google Suites, Acumatica, Hubspot, Quickbooks, Salesforce
  • Creative Problem Solving
  • Relationship Building Skills
  • Customer Service Skills
  • Data Analyzation Skills
  • Leadership skills
  • Teamwork Skills
  • Collaboration Skills
  • Strategy Development Skills
  • Communication Skills
  • CRM Management
  • Multicultural Marketing
  • User Experience Design
  • Graphic Design
  • Marketing Analytics
  • Team Leadership

References

Available upon request

Timeline

Director of Marketing

Professional Medical Fulfillment
08.2021 - Current

Purchasing Manager

Professional Medical Fulfillment
06.2016 - 07.2021

Inside Account Manager

Professional Medical Fulfillment
09.2015 - 05.2016

Digital Marketing Sales Representative

Raycom Media (WTVM)
04.2015 - 08.2015

Bachelors in Business /Marketing -

Auburn University

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Logan Garris