Loree Zehler

• Increased sales revenue by developing and implementing strategic plans and setting performance goals for the sales team to hit $350M
• Launched new products successfully into the market, coordinating marketing initiatives and comprehensive sales campaigns.
• Developed high-performing sales teams through targeted recruitment, training, mentoring, and coaching activities.
• Managed complex negotiations with Costco resulting in long-term contracts that bolstered annual revenue figures significantly.
• Delivered accurate sales forecasts based on thorough analysis of historical data and current trends in order to facilitate informed decision-making at the executive level.

• Negotiated contracts that maximized profit margins while maintaining competitive pricing for clients.
• Brought in over $60M in revenue while managing multiple high-profile accounts.
• Trained and coached sales team members servicing Food Class Of Trade
• Forecasted sales and established processes to achieve sales objectives and related metrics.

• Optimized product assortment and shelf placement in retail outlets by utilizing data-driven insights from category management analysis.
• Increased efficiency by streamlining procurement processes and implementing best practices in category management.
• Leveraged data-driven insights to fine-tune category management processes, enabling more accurate forecasting and better decision making.

Won Vendor of the Year in 2015 and 2016

• Optimized product mix by conducting regular SKU rationalization analyses based on sales performance metrics.
• Presented analytical findings to senior leadership, informing decision-making around category initiatives.
• Analyzed consumer insights data, translating findings into actionable recommendations for category growth.
• Utilized advanced querying, visualization and analytics tools to analyze and process complex data sets.
• Implemented advanced statistical techniques for accurate predictive modeling and forecasting of business metrics.

• Oversaw 1,500 convenience stores made of 30% Strategic Chains and 70% Independent Chains
• Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
• Identified, hired and trained highly-qualified team by teaching best practices, procedures, and sales strategies to all 11 direct reports.
• Optimized territory management plans by analyzing data on customer demographics, preferences, and buying patterns.

• Implemented effective sales strategies to expand market share within the assigned territory.
• Utilized strong analytical skills to track sales performance, making adjustments as needed to meet targets.
• Managed accounts to retain existing relationships and grow share of business.