Lorena Beltran

• Sold LED Lights and Christmas Decor to new and established customers.
• Oversaw sales forecasting, goal setting and performance reporting for all accounts.
• Contacted regular and prospective customers to explain product features and solicit orders.
• Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
• Directed sales support staff in administrative tasks to help sales reps close deals.
• Developed competitive comparison tables of LED Lights and Christmas Decor pricing, fees, ratings, category and product performance to use for account sales calls.
• Attracted 1M-3M new accounts through targeted client development.
• Created proposals for new and repeat customer business transactions.
• Built client relationships by acting as liaison between customer service and sales teams.
• Obtained and evaluated credit information about prospective customers.
• Contacted 300-500 of new and existing customers to discuss new products and services.
• Anticipated clients' needs by staying in touch on regular basis.
• Trained peers and management team on internal system supports and implementation plans.
• Maintained high standards of customer service by answering pricing, availability, use and credit questions accurately.
• Organized joint sales calls with current customers and outside vendors.
• Negotiated prices, terms of sale and service agreements.
• Developed sales strategy based on research of consumer buying trends and market conditions.
• Analyzed and reported on customer activity, business trends and areas of concern.
• Conducted market research to identify customer needs and preferences.
• Continually maintained and improved company's reputation and positive image in markets served.
• Developed creative presentations, trend reports, kitted assets, and product data sheets.
• Coordinated with design and media teams to develop high-quality creative assets.
• Pulled, verified, and packaged items for shipment.
• Prepared shipping documents and invoices, processed payments, and fielded client questions.
• Coordinated driver dispatch to accomplish daily delivery requirements.
• Trained new staff on job duties, company policies, and safety procedures for rapid onboarding.
• Divided and categorized cargo received and redirected shipments in response to customer requests.
• Oversaw warehouse staff and maintained efficiency in fast-paced environment.
• Achieved production targets by maintaining high productivity levels and communicating with team members regarding orders and fulfillment.
• Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
• Stayed current on company offerings and industry trends.

• Traveled Overseas to China, purchased new handbag designs for Spring and Fall Collection.
• Traveled to client sites to facilitate sales presentations.
• Planned and coordinated travel and logistics for sales meetings, customer visits, product demonstrations and corporate events.
• Traveled to different companies to negotiate large sales and contracts.
• Traveled to client locations to manage multi-site networks.
• Trained and mentored new sales representatives.
• Maintained complete documentation and records of all purchasing activities.
• Maintained consistent email communication with stores and suppliers to confirm and track orders and verify price revisions on purchase orders.
• Verified receipt of items by comparing items received to items ordered and resolved shipment order errors with suppliers.
• Established and managed supplier and vendor relationships.
• Oversaw purchase order shipments by managing deadlines and cancellation dates.
• Performed negotiations for contract terms and conditions.
• Computed and created purchase orders to monitor stock levels, verify purchase requisitions, and expedite customer orders.
• Processed purchase orders and invoices in accordance with company procedures.
• Sourced new vendors and negotiated contracts to reduce costs and improve quality.
• Reviewed purchasing trends and forecast demand for inventory planning and replenishment.
• Oversaw day-to-day business operations on sales floor by fostering deep professional relationships with wholesale contacts and customers.
• Displayed merchandise properly to promote maximum sales possibilities.
• Contributed to event marketing, sales and brand promotion.

•Manage samples inventory for Spring and Fall Handbag Collection.

•Coordinate scheduling process for designer models, sales models and photo models

•Ensure that all required samples are on target to meet show dates

•Manage the shipping, packing and tracking of all hand made and production samples

•Provide on-site management and supervision of display installation

•Supervise the unpacking and set-up of samples by product handlers. •Manage handbag samples for internal and external show schedule, including ASD and Magic Show Expo. Coordinate shipment of all samples and display materials. Work with sales and marketing departments to help manage meetings/show display materials and samples.

•Develop and maintain close relations with Chain Stores, Department Stores, Boutiques, and Drop Ship accounts.

•Coordinate the planning and execution of special events, sales meetings and trade show exhibits

• Monitored and controlled event expenditures to meet budgets.
• Oversaw event registration process by collecting and tracking attendee information.
• Trained and supervised event staff to complete tasks on time.
• Negotiated contracts with venues, vendors and suppliers to obtain best rates and services.
• Coordinated transportation and parking arrangements for guests and vendors.
• Developed detailed event reports, documenting all aspects of each event.
• Analyzed event costs to identify areas of improvement and cost savings.
• Researched and identified new vendors and suppliers to obtain competitive pricing.
• Supported senior leadership by developing status reports on activities related to planning, scheduling, cancellation, inquiries, resourcing, risk mitigation, and proposal development for various events.
• Coordinated travel and accommodations for event attendees.
• Evaluated existing plans, processes and events planning services to identify opportunities for improvement.
• Implemented contingency plans to address last-minute changes or unforeseen events.
• Opened, shelved and merchandised new products in visually appealing and organized displays for optimal sales promotions.
• Recommended complementary purchases to customers, increasing revenue.
• Created and implemented successful sales campaigns to drive leads and increase sales.
• Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.

• Pulled merchandise from inventory storage and documented quantities to maintain accuracy.
• Reported and analyzed inventory data to help management strategically improve pricing and marketing strategies.
• Calculated correct order totals, updated accounts, and maintained detailed records for inventory management.
• Created and enforced detailed organization processes to increase quality and service standards.
• Data Entry
• Stocked and organized products in warehouse for easy accessibility and order fulfillment.
• Inspected products before packaging to avoid shipping defective or damaged goods to customers.
• Verified items packaged and address on boxes matched customer order invoices to avoid shipping errors.
• Followed orders precisely for correct items, sizes and quantities.
• Managed customer accounts to secure customer satisfaction and repeat business.
• Developed and implemented marketing plans to increase brand awareness and drive sales.
• Maintained up-to-date knowledge of store sales, payment policies and security standards.
• Stocked merchandise, clearly labeling items, and arranging according to size or color.
• Participated in team meetings and training sessions to stay informed about product updates and changes.
• Attended Trade show40% of the time, increased brand awareness.
• Traveled Overseas for buying trips, attendend Canton Fair.
• Featured product to Magazines
• Noted unsafe components inside packages and discussed concerns with supervisors.
• Tracked production and quality control systems to proactively identify deficiencies.
• Labeled boxes, crates and containers with accurate order information, destinations and codes to minimize shipping errors.
• Attended monthly sales meetings and quarterly sales trainings.