Lori Gremillion
New Orleans,LA
Summary
Creative Business Owner with exceptional background spent in Sales and Marketing. Proven leader with engaging demeanor and success working in most demanding environments. Talented in training and mentoring successful teams.
Overview
13
13
years of professional experience
1
1
Social Media Management
1
1
Social Media Marketing
1
1
Mindfullness Teacher
1
1
Fullfillment Coach
Work History
Agency Owner
LLG LLC - The Marketing Agency
New Orleans, LA
07.2019 - Current
- Supervised all agency activities to promote proper planning, coordination and organization
- Designed strategic marketing and advertising campaigns to enhance agency development in market
- Assessed customer needs and developed individualized solutions to reach customer satisfaction
- Established analytics program to monitor agency services and identify opportunities to measure actions
- Attended seminars, conferences and organizational activities to maintain management expertise
- Tracked and evaluated financial performance in order to make proactive adjustments to business plans
- Supervised all agency activities to promote proper planning, coordination and organization.
- Designed strategic marketing and advertising campaigns to enhance agency development in market.
COO/Marketing and PR
Couvillion's Landscapes LLC
New Orleans, LA
12.2020 - 12.2021
- Landscape Company Manager
- Managed 35 team members with improvements to global positioning software tracking, time tracking and grew efficiency by 30%
- Increased margins by 40% by cross-selling, booking trade shows and adding pool building services to existing menu
- Adjusted pricing to accommodate current market trends and raised margins by 25%
- Refined organizational structure to consolidate, streamline and delineate necessary functions
- Established digital application use and attendance policies to promote company culture and vision
- Developed and implemented recommendations for service improvement
- Shaped solutions and approaches by leveraging trends in customer marketplaces and industries
- Negotiated and drafted contracts with business partners, clients and vendors, saving company over $30,000/yr
- Refined organizational structure to consolidate, streamline and delineate necessary functions.
- Developed quarterly business plans to evaluate cost projections.
Sales Operations Manager
Best Chevrolet
New Orleans, LA
06.2020 - 08.2021
- Finance Manager Automotive Sales
- Complied and interpreted data to determine approaches to improve sales and performance.
- Utilized social media, social selling and personal marketing and branding to increase sales by $200,000
- Coordinated meetings and logistics for national sales meetings and directed and supervised 30-member team
- Communicated product quality and market comparisons by creating sales presentations
- Demonstrated products to show potential customers benefits and advantages and encourage purchases
- Created lists of potential customers based on regional markets and assigned sales tasks to team of 30+ employees
- Capitalized on solutions presented by ELead CRM software to enhance lead prospecting and sales management
- Collaborated with upper management to implement continuous improvements and exceed team goals
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers
- Resolved problems with high-profile customers to maintain relationships and increase return customer base
- Compiled closing packages for drafting and presentation accuracy
- Proactively identified solutions for customers experiencing credit issues
- Obtained copies of applicants' credit histories and reviewed paperwork to determine feasibility of granting loans
- Monitored pipelines to track and log status of loans
Finance Manager
Ray Brandt Automotive Group
Harvey , LA
08.2018 - 03.2020
- Finance Manager Automotive Industry
- Supported Sales Managers in closing deals, up-selling insurance and financial products, secured loans and consistently produced based upon monthly goals.
- Managed financial documents according to state and federal laws
- Exceeded profit goals according to month-to-month performance
- Increased revenue by establishing streamlined schedules and performance goals
- Increased sales production by 15% attending national finance sales and product sales courses
- Completed filings and upheld strict compliance with regulatory agencies and supervisors
- Drove revenue stream development through strategic collaboration and partnerships
- Created documents to display financial reports and data using Stone Eagle
- Drove profit increases through market research and strategic asset management to meet dynamic industry conditions
- Trained new and existing staff members in various financial procedures to prepare for job requirements
- Supported operations management, sales and marketing efforts to increase revenue and overall financial health.
Sales And Marketing Specialist
Lapalco Blvd
Marrero, LA
07.2018 - 03.2020
- Automotive Sales
- Prepared for daily customer visits, calls and messages
- Product knowledge with skilled feature benefit demonstrations
- Demonstrated social selling, social media marketing, personal branding and increased locations profits by $200, 000
- Supported sales staff by providing market trends, account analyses and new product information
- Implemented advertising campaigns and prepared promotional materials
- Researched competitor marketing trends and prices using data analysis
- Supervised company content creation, implementing schedules, designs and digital media techniques to increase brand promotion
- Kept detailed records of daily activities through online customer database
- Negotiated prices, terms of sales and service agreements
- Set and achieved company defined sales goals
- Recorded accurate and efficient records in customer database
- Contributed to company revenue by securing $400,000 in product sales
- Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas
- Performed effectively in self-directed work environment, managing day-to-day operations and decisions
- Informed customers of promotions to increase sales productivity and volume
- Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends
Sales Manager
Matt Bowers Automotive Group
New Orleans, LA
02.2017 - 07.2018
- Automotive Sales
- Participated in buy-sell of organization
- Developed growth strategies based on market, trends and data analytics
- Produced highest in market KPI scores for location
- Managed over 200 customer calls, emails and online requests per day
- Implemented strategies to prevent cold calling by data mining CRM ELead and developing quality, equitable leads
- Closed lucrative sales deals using strong negotiation and persuasion skills
- Recruited and hired top-level talent to add value and expertise to sales department
- Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets
- Interpreted sales and pricing policies to departmental personnel and customers
- Established and cultivated solid business relationships with new or existing customers
- Promoted continuing education opportunities for sales team to bolster skills and add value to department
- Evaluated performance against goals and implemented appropriate development plans
- Researched competitors' activities and products to uncover new trends
- Led account planning strategy sessions aimed at retaining and acquiring customers and increasing business opportunities
- Developed and implemented comprehensive business strategies and sales and marketing plans that complemented overall corporate operating plan
- Maintained marketplace visibility marketplace by participating in industry-related and community activities
Education
Associate of Arts - Public Relations/Image Management
Tulane University
New Orleans, LA2009
Skills
- Lead Generation
- Ad Creation
- Copy writing
- Content Creation
- Marketing
- Branding
- Interviewing
- Operational planning
- Customer Relations
- Market dynamics
- Business Development
- Oversee producers
- Consulting
- Business administration
- Financial Management
Certification
- Certified Social Media Manager - November 2022
- Certified Social Media Marketing - November 2022
- Certified Mindfullness Specialist - August 2019
- Certified Fullfillment Coach - August 2018
Timeline
COO/Marketing and PR
Couvillion's Landscapes LLC
12.2020 - 12.2021
Sales Operations Manager
Best Chevrolet
06.2020 - 08.2021
Agency Owner
LLG LLC - The Marketing Agency
07.2019 - Current
Finance Manager
Ray Brandt Automotive Group
08.2018 - 03.2020
Sales And Marketing Specialist
Lapalco Blvd
07.2018 - 03.2020
Sales Manager
Matt Bowers Automotive Group
02.2017 - 07.2018
Associate of Arts - Public Relations/Image Management
Tulane University
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