Lori Hoffman

• Corporate Portraiture & Event Photographer. Strong sense of composition, product set up & organization. Experienced in Adobe Creative Suite, Perfectly Clear Complete, Portrait Pro, Landscape Pro & Archiving. Full frame, natural lighting. Experienced working in a corporate environment, with Financial Professionals, HR, Corporate Communications, Sales & Marketing. Long & short form documentary Producer.
• Client's Include: Bloomberg LP, Millennium Management, Bloomberg Corporate Communications, Bloomberg Media, Bloomberg News, Bloomberg Marketing, Bloomberg Financial Services, Bank of the Ozarks,Crossix & Agility Advisors
• Photographed high-quality images for various print and digital projects.
• Maintained project costs through careful budgeting and monitoring of expenditures.
• Completed complex photo shoots at indoor and outdoor venues.
• Managed and organized photo database using consistent naming conventions and key-wording for search optimization.
• Presented production ideas and determined creative scenarios for production and delivery.
• Developed project budgets and managed production costs.

Produced documentary series "Spotlight On."

Produced interview program "For The Record".

Head of Field team. Created coverage of events such as: Davos, Presidential Debates, Presidential Conventions, The Business Council & more. Oversaw the entire field production from hiring production companies & crew. Produced live shows on location. Worked with anchors, reporters & support staff. Was also the point person for the venue.

• Applied accounting and financial management acumen to every area of field productions.
• Coordinated with producers and on-air talent to create program content, new ideas and segments.
• Researched, developed and pitched stories that reflected unique sensibilities of Bloomberg network brand.

• Coordinated with producers and on-air talent to create program content, new ideas and segments.
• Planned video shoots in studio and remotely by managing production through stages to completion.
• Collaborated with network executives to define and propel organization's mission and vision.
• Realigned production schedules to factor in changing conditions such as materials shortages and evolving designs.

• Coordinated with producers and on-air talent to create program content, new ideas and segments.
• Presented production ideas and determined creative scenarios for production and delivery.
• Researched, developed and pitched stories that reflected unique sensibilities of ABC News
• Generated leads through cold calling, networking and social media.
• Developed schedules for production, editing and duplication for timely delivery.

Responsible for Daytime Programming. Worked closely with shot directors. Oversaw crew of 12 which included VJ's, 7 Writers, Make Up Artists, Stylists, PA's, & Interns. Shot primarily in studio, but shot on location as well. Featured celebrity co-hosts. music & special themed programming.