Lorna Carlson
Summary
Versatile Business Development and Real Estate professional recognized for spearheading dramatic sales increases with robust customer acquisition strategies. Leverages 10+ years of experience and top-notch relationship-building abilities to connect with customers and build lasting partnerships. Navigates complex negotiations and closes high-value deals with skill and strategic mindset.
Overview
12
12
years of professional experience
Work History
Real Estate Broker
Keller Williams - Denver Southeast
Denver, CO
03.2024 - Current
Property Manager
PURE Property Management
Lakewood, CO
10.2023 - 03.2024
- Conducted periodic inspections of properties to ensure compliance with safety regulations and tenant requirements.
- Developed and implemented effective leasing strategies to maximize occupancy rates.
- Assessed rental applications, conducted background checks, and approved or denied prospective tenants based on established criteria.
- Negotiated leases, rental agreements, and other contractual documents related to property management activities.
- Coordinated with vendors for the procurement of services such as repairs, renovations, landscaping.
- Resolved tenant complaints quickly and effectively while ensuring customer satisfaction.
- Advised owners on potential improvements or investments that could increase the value of their properties.
- Developed marketing plans to promote vacant units through various channels such as online listings or print media ads.
Real Estate Broker
LoKation Real Estate
Centennial, CO
01.2022 - 01.2024
- Give buyers physical and virtual tours of properties.
- Compare similar properties to determine competitive market prices.
- Acquired new customers, counseled clients and identified purchasing needs to deliver relevant real estate investments.
- Conducted periodic inspections of properties to ensure compliance with safety regulations and tenant requirements.
- Assessed rental applications, conducted background checks, and approved or denied prospective tenants based on established criteria.
- Negotiated leases, rental agreements, and other contractual documents related to property management activities.
- Managed all maintenance requests from tenants in a timely manner.
- Developed and implemented marketing strategies to promote the sale of residential properties.
- Drafted real estate contracts, purchase agreements, and closing documents according to state regulations.
- Provided guidance regarding local zoning laws, homeowner association rules, mortgage requirements, escrow procedures, title insurance policies.
Director of Business Development - Interim
Mile High Energy & Logistics
Denver, CO
08.2023 - 10.2023
- Determine business development opportunities and implement effective strategies for client acquisition.
- Train successful business development personnel to optimize marketing performance and learn the transportation and logistics industry.
- Generate leads and capitalize bottom-line on valuable business opportunities to bring in new company revenue and improve bottom-line profit.
- Identify institutions and market sectors with potential for expansion of operations, networking with key partners and individuals to build awareness of company within key demographics.
- Handle client accounts through entire lifecycle, executing contracts, providing customer service and advising on methods for maximizing return from services.
HR Talent Manager
PASCO Home Health
Lakewood, CO
11.2021 - 07.2023
- Identified specific resources that were not being used to qualify candidates. Creating a 50% increase in candidate pipeline in highly competitive market
- Modified and reduced previous recruiting budget through cost-effective, strategic advertisement, career fairs, community and virtual events. Decreasing the cost of hire by an average of 10%
- Restructured and streamlined hiring process, creating an overall 45% employee retention rate
- Liaison between management and employees by relaying work information, adjustments and grievances
- Maintain current knowledge of equal employment opportunity and affirmative action guidelines and compliance laws
- Work closely with the HR Director and Hiring Managers in developing, implementing, and evaluating ongoing recruitment processes, programs, and functions
- Recruit for all positions administrative, LPN, RN, CNA, Caregivers.
HR Clinic Recruiter
InnovAge - Contract
Sacramento, CA
05.2021 - 11.2021
- Created and maintained positive relationships with hiring managers and HR Business Partners
- Collaborated with senior leadership to develop comprehensive recruitment strategies to implement
- Monitored applicant tracking system actions to support hiring deadlines and streamline candidate experiences.
- Recruited for all of the Sacramento clinic roles such as RNs, LPNs, CNAs, Dieticians, Drivers, Occupational Therapists, Physical Therapists
Business Development Manager - Consultant
Mile High Energy & Logistics
Denver, CO
11.2020 - 05.2021
- Cultivated positive business relationships with client hiring managers and HR departments improving business revenues by 50%
- Implemented and streamlined applicant tracking system decreasing hiring time by 3 days
- Managed a group of 4-6 recruiters with consistent communication to ensure recruiters have clear goals and accountabilities to deliver against KPI's
- Developed contract templates and updated policies and procedures to maintain contracting consistency.
- Generated new client base within the transportation and construction industry of 13 new clients with a projected income of $1M per year
Senior HR Recruiter
PDC Energy
Denver, CO
03.2018 - 10.2020
- Developed and implemented behavioral, communication and performance based interview questions to create consistent interviewing techniques decreasing any biased hiring practices
- Collaborated with hiring managers; made recommendations to hiring managers of best candidate selection to keep top candidates actively engaged, decreasing hiring time from 3 weeks to 2 weeks
- Analyzed workforce key performance indicators to achieve business objectives, coaching leadership on implementing corrective actions.
- Conducted new employee orientation to introduce employees to policies, culture and objectives.
- Maintained compliance with state and federal employment laws and regulations.
- Recruited for: Engineering, Financial, Senior Management, Land Systems, Environmental, Accounting, and Technical positions
Real Estate Broker
Keller Williams
Highlands Ranch, CO
01.2019 - 03.2020
- Acquired new customers, counseled clients and identified purchasing needs to deliver relevant real estate investments.
- Gave buyers physical and virtual tours of properties.
- Analyzed housing markets and identified potential buyers.
- Generated lists of for-sale properties.
- Maintained knowledge of real estate law, available mortgages and government programs.
- Acted as intermediary in negotiations between buyers and sellers during closing of sales.
- Generated business using proven tools, systems and training.
- Used Zillow as a lead source
- Developed and implemented marketing strategies to promote the sale of residential properties.
- Negotiated offers between buyers and sellers in order to reach an agreement on price and terms of sale.
Recruiting Manager/HR Generalist
ARS Rescue Rooter
Aurora, CO
10.2015 - 02.2018
- Implemented/created the position as recruiter/trainer/HR Generalist - developed relationships with local colleges, workforce centers and nearby businesses to organize recruitment efforts to reach a wider range of audience to market to and hire from
- Spearheaded apprentice training program for branch office, developed and organized training aids such as manuals, handbooks, and visual aids, managed and maintained in-house training facilities and equipment - increasing candidate pool by 50%
- Analyzed and reported on training outcomes and planned long-term training goals, mapped out training plans for individual employees and apprentices, creating retention rates by 15%
- Hired and trained a sufficient staff, highly engaged team. Leading a team of 3 junior recruiters
- Managed hires, terminations, corrective action and performance reviews for my team
- Coached and guided hiring managers on interviewing techniques and processes, increasing successful interviews and hires by 5%
- Participated as part of executive branch management meetings; developing and adjusting workforce hiring needs, changes, updates, hiring process, training, and retention of all employees
- Recruited for all positions including leadership, administrative, apprentices, plumbers, HVAC
HR Corporate Recruiter
Halliburton
Denver, CO
01.2012 - 10.2015
- Executed high-volume recruiting, fast-paced; diverse pipeline using research, networking, ATS database mining, LinkedIn
- Collaborated with national recruiting team weekly to develop comprehensive recruiting strategies
- Recruited for: field positions, drivers, dispatchers, engineers, IT roles, senior executives
- Assisted candidates with application processes by answering questions about application, performing background checks, providing I-9 forms and handling drug screening paperwork.
- Recruited using the Diversity and Inclusion Initiatives, increasing the diversity
- Recruited for CO, OK, ND, Canada
Education
Lean Six Sigma - Green Belt
Global Institute
Ignite And Bold Sales Training
Keller Williams
Career Coach
IAP Career College
Bachelors of Behavioral Science -
Metropolitan State University
PHR -
Colorado State University
Skills
- Client Consultations
- Relationship Building
- Strategic Thinking
- Property Research
- Excellent Communicator
- Sales & Financial Acumen
- Consultative Sales Techniques
- Adaptability & Flexibility
- Collaborative Team Player
- Contract Preparation
Timeline
Real Estate Broker
Keller Williams - Denver Southeast
03.2024 - Current
Property Manager
PURE Property Management
10.2023 - 03.2024
Director of Business Development - Interim
Mile High Energy & Logistics
08.2023 - 10.2023
Real Estate Broker
LoKation Real Estate
01.2022 - 01.2024
HR Talent Manager
PASCO Home Health
11.2021 - 07.2023
HR Clinic Recruiter
InnovAge - Contract
05.2021 - 11.2021
Business Development Manager - Consultant
Mile High Energy & Logistics
11.2020 - 05.2021
Real Estate Broker
Keller Williams
01.2019 - 03.2020
Senior HR Recruiter
PDC Energy
03.2018 - 10.2020
Recruiting Manager/HR Generalist
ARS Rescue Rooter
10.2015 - 02.2018
HR Corporate Recruiter
Halliburton
01.2012 - 10.2015
Lean Six Sigma - Green Belt
Global Institute
Ignite And Bold Sales Training
Keller Williams
Career Coach
IAP Career College
Bachelors of Behavioral Science -
Metropolitan State University
PHR -
Colorado State University
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