Hi, I’m
Lorretta Bowser
Cape Coral,FL
Summary
Innovative Marketing Associate gifted at identifying promotional opportunities, implementing cost-effective marketing initiatives and performing extensive market analysis and research. Motivated professional with many years of experience in content creation. Passionate about achieving client goals through strong communication and leadership abilities. Looking to gain real-world experience and contribute in a team environment. Knowledgeable about viral social media marketing across a wide range of platforms.
Overview
10
years of professional experience
Work History
Teleperformance
Patient Services Representative
07.2023 - Current
Job overview
- Actively listened to customers, handled concerns quickly and escalated major issues to the supervisor.
- Scheduled patient medications while making sure medications were properly processed through insurance.
- Generated department orders and accompanying documentation.
- Participated in team meetings and training sessions to stay informed about product updates and changes, and quickly adapted to said changes.
Gretta Graceland
Social Media Marketing Intern
12.2020 - 06.2021
Job overview
- Analyzed and reported social media and online marketing campaign content
- Developed marketing content such as posts, promotional materials and advertisements for social media.
- Used Canva to create and print marketing materials.
Sheila Connors
Social Media Marketing Intern
04.2019 - 04.2019
Job overview
- Assisted in creation of pre-season marketing plans to support department and divisional strategies.
- Created unique and engaging content for various social media platforms.
Jennifer Laturno
Bartender
10.2018 - 04.2019
Job overview
- Checked customers' identification to confirm the legal drinking age.
- Served each guest courteously, quickly and efficiently.
- Managed bar inventory, restocked supplies and placed orders for spirits, beer, wines and mixers.
- Notified management of ordering needs for liquor, beer, wine and bar supplies.
- Trained many new bartenders on drink preparation, product promotion, garnish preparation and sanitation protocol
- Managed over 50 customers/hour
Magnuson Farm LLC
Social Communications
04.2016 - 04.2019
Job overview
- Created social media content with consistent content and tone.
- Monitored advancements in social media and technology in order to adopt new platforms and facilitate integration into marketing plans.
- Wrote social media content to increase engagement with customers.
- Tracked competitors' content and social presence and responded appropriately when required.
- Would maintain social media communication between platforms and between multiple people.
Hi-5 Liquors
Cashier
05.2018 - 08.2018
Job overview
- Stocked and maintained inventory levels according to store policies.
- Adhered to state and federal laws by checking identification for proof-of-age and refusing alcohol sales to customers under 21 years of age.
- Promoted sales and customer satisfaction by maintaining organized and tidy checkout areas.
- Engaged customers warmly and provided immediate and dedicated assistance.
Floyd's Bar
Waitress
05.2016 - 08.2016
Job overview
- Maintained clean and presentable tables with tableware, glassware, silverware and linens.
- Ensured customer satisfaction by responding quickly to orders and entertainment requests.
- Collected credit card, cash and gift certificate payments from customers and made proper change for cash transactions.
- Covered over 50 people/hour
Haust Digital Corporation
Social Communications Internship
09.2014 - 03.2016
Job overview
- Analyzed social media campaigns and activities using Hootsuite to ensure effectiveness, making recommendations for enhancement.
- Boosted website traffic by creating an integrated social media strategy.
- Responded to comments, posts and questions from various channels under the supervision of Haust Digital.
- Created informative and entertaining posts for the client's Facebook and Instagram pages.
Lakeview Industries Inc
Factory Worker
05.2015 - 08.2015
Job overview
- Picked products for specific routes and estimated weight, height, and center of balance to calculate precise placements.
- Enforced the on-time shipment of products to create exceptional customer experiences.
Education
Winona State UniversityWinona, MN
Bachelor of Science from Marketing
2022
University Overview
- Member of Pi Sigma Epsilon
- Member of Delta Sigma Pi
- Elected to Marketing Manager for Delta Sigma Pi in 2021, & 2022
- Elected to Lead Historian for Delta Sigma Pi in 2021, & 2022
Skills
- Customer Engagement/Service
- Public relations
- Web Management
- Organized
- Digital Marketing
- Strategic Thinker
Affiliations
- Member, Pi Sigma Epsilon, 2019, 2020
- Member, Delta Sigma Pi, 2020
Client Marketing Plan
Client Name (and date signed): The Rock Stallion, 2014
Facebook URL: https://www.facebook.com/therockstallion
Followers at start: 0 (started from scratch)
Target Customer/Engaged Demographic: single cowboys, and diva females
What are the demographics of the Followers? republican, rednecks, who are not afraid to get down and dirty.
Location: southern states, and globally
Gender: male (horse trainers) otherwise females
Ethnicity: mainly Caucasian
Family Situation: married w/ kids or single and looking to settle down
Timeline
Patient Services Representative
Teleperformance
07.2023 - Current
Social Media Marketing Intern
Gretta Graceland
12.2020 - 06.2021
Social Media Marketing Intern
Sheila Connors
04.2019 - 04.2019
Bartender
Jennifer Laturno
10.2018 - 04.2019
Cashier
Hi-5 Liquors
05.2018 - 08.2018
Waitress
Floyd's Bar
05.2016 - 08.2016
Social Communications
Magnuson Farm LLC
04.2016 - 04.2019
Factory Worker
Lakeview Industries Inc
05.2015 - 08.2015
Social Communications Internship
Haust Digital Corporation
09.2014 - 03.2016
Winona State University
Bachelor of Science from Marketing