Summary
Overview
Work History
Skills
Timeline
Hi, I’m

Lorri Laughlin

Summary

A Business Development Manager with Significant Experience in Sales & Customer Service. I have exceptional organizational skills, the ability to multi-task and I am very detail oriented. I have the ability to work under pressure in a team or independent environment.

Results-driven business professional with proven track record in driving growth and fostering strong client relationships. Skilled in strategic planning, market analysis, and negotiation, consistently delivering impactful solutions. Known for strong focus on team collaboration, adaptability, and achieving targets, ensuring reliable performance in dynamic environments. Proficient in CRM software, sales forecasting, and project management.

Overview

26
years of professional experience

Work History

HomeRiver Group

Business Development Manager
06.2020 - Current

Job overview

  • Manage incoming leads using LeadSimple (LMS)
  • Phone calls/ zoom / goggle meets / email / text messaging - utilizing all communication methods based on the preferred communication type of the owners
  • Marketing to real estate agents, competitive property management companies, vendors, investment groups via social media to create new business
  • Top performing BDM in 2020-2023 exceeding my sales goals each year with the highest budgeted goal set
  • Increased client base by identifying new business opportunities and cultivating strong relationships with key decisionmakers.
  • Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
  • Generated new business with marketing initiatives and strategic plans.
  • Represented company and promoted products at conferences and industry events.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Mentored junior team members in effective sales techniques, fostering a high-performance culture within the organization.
  • Delivered compelling sales presentations to prospective clients, highlighting the unique value proposition of our products and services.
  • Monitored market trends and competitor activities to identify areas of potential opportunity.
  • Established valuable partnerships with complementary businesses, creating mutually beneficial synergies that accelerated growth for both parties.
  • Expanded customer base by networking at industry events and leveraging social media platforms.

Broad Management Group

Learning & Development / Social Media Manager
09.2019 - 06.2020

Job overview

  • Ran 2 properties in the KC area, then oversaw 1 large property in St. Louis, MO
  • Boosted engagement rates with the creation of compelling and visually appealing content.
  • Full hiring, training and managing of staff, property, budget, vendors, marketing, compliance
  • Social media management for entire company nationwide
  • Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
  • Developed targeted advertising campaigns, driving website traffic and generating leads.
  • Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.

Prism Real Estate

Training & Acquisitions Manager
01.2014 - 08.2019

Job overview

  • Responsible for creating & maintaining full training program for all roles are Prism
  • Held monthly training seminars for different roles and/or for additional training needs requested by the Regional Managers
  • Responsible for all new hire onboarding & training
  • Training on: Sales, marketing, all software systems, daily operations, policies and procedures
  • Increased efficiency in the acquisitions process by streamlining communication channels and implementing project management tools.
  • Communicated acquisition updates to senior leadership, keeping them informed on progress and potential roadblocks throughout the process.
  • Managed due diligence processes for potential acquisitions, mitigating risks and ensuring informed decisionmaking.
  • Identified synergies between acquired entities and existing operations, optimizing resource allocation and productivity gains.

Concord Square Apts

Property Manager
01.2013 - 01.2014

Job overview

MAC Apts

Director of Marketing
01.2012 - 01.2013

Job overview

Nolan Real Estate

Rover Property Manager
01.2008 - 01.2012

Job overview

Wild Oak Apts

Property Manager
01.2002 - 01.2008

Job overview

NKC Rental Center

Make Ready / Assistant Manager
01.1999 - 01.2002

Job overview

Skills

  • Microsoft
  • Google forms
  • LeadSimple
  • Zoom
  • 10-key typing - 63 WPM
  • Multi-tasking
  • Detail oriented
  • Self-motivated
  • Motivator
  • Problem solver
  • Conflict resolution skills
  • Team leadership
  • Business development and planning
  • Customer service
  • Negotiations
  • Decision-making
  • Relationship building and management
  • Client relationship building
  • Sales and marketing
  • Team collaboration
  • Sales presentations
  • Goals and performance
  • Verbal and written communication
  • CRM management
  • Lead generation
  • Sales leadership

Timeline

Business Development Manager
HomeRiver Group
06.2020 - Current
Learning & Development / Social Media Manager
Broad Management Group
09.2019 - 06.2020
Training & Acquisitions Manager
Prism Real Estate
01.2014 - 08.2019
Property Manager
Concord Square Apts
01.2013 - 01.2014
Director of Marketing
MAC Apts
01.2012 - 01.2013
Rover Property Manager
Nolan Real Estate
01.2008 - 01.2012
Property Manager
Wild Oak Apts
01.2002 - 01.2008
Make Ready / Assistant Manager
NKC Rental Center
01.1999 - 01.2002
Lorri Laughlin