Lorri Smith- Shepherd
Goshen,OH
Summary
Client-focused Business Manager offering diverse experience in business management, customer service, and project coordination. Quickly builds relationships with clients and business partners. Quick-learning with excellent multi-tasking skills. Commended for innovation and creative problem-solving to address business challenges.
Overview
39
39
years of professional experience
Work History
Sr. Business Manager
On Shelf Marketing Group
11.2021 - Current
- Manage partnership with Manufacturer and communication regarding all changes within the Kroger enterprise.
- Monitor Kroger kompass calendar and timeline, prepare and submit new item presentations, coordinate samples, and Item Maintenance Form submission.
- Develop strategic promotional plans, monitor promotional contracts, post promotional analysis and deductions. Implement changes in promotional offers to align to Kroger strategies.
- Develop relationships and schedule monthly calls with Kroger Category Managers, Procurement buyers, Demand planners and Planogram team.
- Communicate and execute price changes and product changes.
- Develop and execute key initiatives with item placement, white tag retails, promotional pricing, and assortment
- Complete CPI (CCO) paperwork and negotiate through CPI process.
- Negotiate slotting fees.
- Run daily and weekly Kroger Market 6 reports, promotional reports in Demandtech and work in trade systems to track spend and update forecasts.
- Attend trade shows (Expo East and West), represent manufactures at local Kroger community events (Wellness Festival), Grand Openings and Re-Grand Openings.
- Work with 84.51 to developed strategic Marketing plans.
- Train in Market 6, Stratum, BMI, IRI and Nielsen.
Business Manager
IMPACT Group, Harlow-HRK
07.2008 - 11.2021
- Managed partnership and daily communications to Manufacturers regarding all changes within the Kroger enterprise.
- Monitored Kroger kompass calendar and timeline, prepared and submitted new item presentations, arranged for samples and item maintenance form submissions.
- Developed strategic promotional plans, submitted promotional contracts, performed post promotional analysis, reviewed deductions and post audit claims. Implemented promotional offers to align to Kroger strategies.
- Developed relationships and scheduled monthly calls with Kroger Category Managers and Procurement Buyers.
- Communicated and executed price changes and product changes.
- Developed and executed key initiatives with item placement, white tag retails, promotional pricing and assortment.
- Ran daily and weekly reports from Kroger Market 6 portal and promotional reports from Demandtech.
- Responsible for managing trade systems. Created events, attached contracts, base volume projections, weekly forecasts, promotional spend and approved events.
- Attended annual trade shows, represented manufacturers at local Kroger events.
- Worked with 84.51 to develop strategic Marketing plans.
Division Manager- Kroger Cincinnati
Harlow-HRK
01.2006 - 07.2008
- Managed nine (9) Merchandizing reset teams.
- Worked with Kroger CIncinnati Division Natural Foods Merchandiser to develop lay out for new stores.
- Ordered and distributed tags for regular pricing and promotional events.
- Handed out samples at Grand Openings and educated customers on brands.
Retail Merchandiser
Harlow-HRK
03.2000 - 01.2006
- Natural Foods Merchandizing in the Kroger Cincinnati division,
- Responsible for resets in Nature's Market sets. Added a "store within a store" in 110 Cincinnati Kroger stores.
- Sorted product by category, hung tags, built promotional end caps,
- Stocked merchandise,
- Managed product rotation to minimize out-of-date items.
- Removed damaged, out-of-code, not-in-set and discontinued items from displays.
Machinery Coordinator
Tape Product Co
06.1991 - 03.2000
- Developed and submitted packaging machinery proposals.
- Created purchase orders and invoices.
- Scheduled deliveries and installations
- Ordered replacement parts and reconciled warranties
- Gathered and organized materials to support operations.
- Tracked records, filed documents and maintained communication between clients to manage office activities.
Food Service Worker
Kings Island Amusement Park
05.1985 - 12.1988
- Ran cashier foreman responsibilities and counted cash at the beginning and end of each shift.
- Maintained positive relationships with customers.
- Prepared and served various food and drink items to customer specifications in fast-paced environments.
- Restocked supplies and prepared additional ingredients during downtime for expected busy periods.
Education
No Degree - Nursing
University of Cincinnati
Cincinnati, OH04.1990
High School Diploma -
Goshen High School
Goshen, OH05.1987
Skills
- Thorough knowledge of Kroger Processes
- Self Motivated, Detail Oriented
- Client Relationship Management
- Business Partnership Development
- Contract Management
- Market 6 Data System
- Excel, Word, Powerpoint, Outlook
- BMI experience
- Employee Management
Timeline
Sr. Business Manager
On Shelf Marketing Group
11.2021 - Current
Business Manager
IMPACT Group, Harlow-HRK
07.2008 - 11.2021
Division Manager- Kroger Cincinnati
Harlow-HRK
01.2006 - 07.2008
Retail Merchandiser
Harlow-HRK
03.2000 - 01.2006
Machinery Coordinator
Tape Product Co
06.1991 - 03.2000
Food Service Worker
Kings Island Amusement Park
05.1985 - 12.1988
No Degree - Nursing
University of Cincinnati
High School Diploma -
Goshen High School
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