Louis A. Viciedo
Dublin,USA
Summary
Accomplished enterprise sales executive with a consistent record of exceeding quota by 120%+ across five roles and generating millions in new ARR. Consistently ranked in the top 10% sales percentile by leveraging strategic prospecting and value-based selling across SaaS, ERP, and AI-powered platforms. Expert at engaging C-suite stakeholders with deep domain expertise, applying MEDDPICC to qualify complex deals and reduce no-decision outcomes by 30%. Known for leading with customer-first, insights-based sales to surpass performance benchmarks in high-pressure markets. Driven by data, competition, and continuous improvement—recognized with 5 President’s Club awards. Renowned for long-term client retention and cross-functional collaboration across marketing, product, and support. Proactively launches outbound ABM campaigns and leads weekly pipeline calibration to maintain 5x pipeline coverage. Highly disciplined in CRM hygiene and AI-first sales execution to ensure forecast accuracy and scalable growth.
Overview
28
28
years of professional experience
Work History
Strategic Account Executive
Vendavo
10.2024 - Current
- Deployed machine learning pricing strategies for Fortune 100 clients by integrating predictive elasticity modeling and workflow automation, optimizing $500M+ in decisions while reducing manual inputs by 50%.
- Partnered with CFOs/COOs to build AI-first digital roadmaps, embedding predictive analytics and dynamic pricing into ERP (SAP), CRM, and CPQ environments.
- Built financial models to identify $2M–$10M in margin leakage per client, using generative AI (ChatGPT) to drive corrective pricing actions in real time.
- Overhauled sales processes using AI-driven account scoring and competitive battlecards, shortening sales cycles by 25% and boosting win rates by 18%.
- Spearheaded ERP/CPQ integrations with Vendavo AI to automate 70% of pricing approvals and adapt to real-time supply chain volatility.
Sr. Account Executive
Kinetic Global
12.2023 - 10.2024
- Achieved 102% of sales quota by aligning critical event management solutions with enterprise risk mitigation strategies.
- Executed ABM outreach using SFDC and security-first frameworks to accelerate customer onboarding and platform adoption.
- Applied MEDDPICC methodology to multistakeholder deal navigation across security and business continuity teams.
Strategic Account Executive
Everbridge Software
10.2021 - 12.2023
- Achieved 122% of sales quota in 2023 and increased ARR to $1.25M/year.
- Delivered CEM and xMatters solutions via API integration and scenario-based demos tailored to clients’ digital resiliency frameworks.
- Drove sales velocity using technical discovery, persona alignment, and stakeholder mapping across IT, ops, and compliance leads.
Regional Sales Executive
ECi Software
04.2019 - 08.2021
- Exceeded 112% of quota in 2020 by targeting legacy ERP replacement cycles in lumber and retail verticals.
- Delivered $1.55M ARR through custom demos, discovery workshops, and ROI business cases.
- Utilized Salesforce for forecasting and campaign tracking to refine account segmentation.
Sr. Account Executive
Mediu Software
10.2017 - 03.2019
- Hit 125% of sales quota in 2018 and grew ARR to $1.5M/year through partner enablement and solution design.
- Conducted discovery assessments and built custom Genesys-based CX models aligned with KPI goals.
- Leveraged deep industry research and competitive positioning to differentiate in RFP cycles.
VP of Sales
Chepri Software
10.2015 - 10.2017
- Surpassed 155% of quota over two years, scaling ARR to $7M.
- Built a full-stack outbound program and launched vertical GTM campaigns for SaaS and custom solutions.
- Conducted quarterly business reviews with enterprise clients to ensure roadmap alignment and expansion.
Strategic Account Executive
Digitek Computer Products
10.2008 - 09.2015
- Delivered $1.8M/month in revenue and qualified for President’s Club (2010–2014).
- Managed top national accounts (CDW, Staples, Office Depot) using joint planning and incentive optimization strategies.
Business Manager
Dexxon Digital Storage
07.2005 - 10.2008
- Achieved 115% of quota in 2006–2007 and grew monthly revenue to $1M+.
- Built new VAR partnerships via cold outreach and pricing agility across media and cloud-based storage.
Sr. Account Executive
Comark/Insight Corporate Solutions
09.2001 - 06.2005
- Generated $12M in revenue with 19% margin and opened 22 new accounts in 2002.
- Managed enterprise hardware and managed services offerings via custom executive proposals.
Account Executive
Arbor Computer Corporation
07.1997 - 09.2001
- Generated $8M in annual revenue with a 22% margin, while building and managing a portfolio of high-performing VAR and white-label hardware clients.
- Opened 32 new accounts through strategic prospecting and channel growth.
- Maintained 100% customer satisfaction by delivering tailored pre-sale consultation and post-sale support, while streamlining credit and pricing issues.
Education
B.S. - Business Administration
Drake University
01.1989
A.S. - Business Administration
Miami-Dade Community College
01.1987
Diploma - undefined
Coral Gables High School
01.1985
Skills
- Sales Tech: Salesforce (SFDC), HubSpot, ZoomInfo, 6sense, Salesloft, Outreach, MS Dynamics
- Methodologies: MEDDIC, MEDDPICC, Sandler, Force Management, Franklin Covey
- AI & Automation: ChatGPT, Predictive Analytics, Neural Networks, Elasticity Modeling, IPA
- ERP/CRM: SAP CRM, CPQ, Vendavo Commercial OS
- Languages: Fluent in Spanish
Timeline
Strategic Account Executive
Vendavo
10.2024 - Current
Sr. Account Executive
Kinetic Global
12.2023 - 10.2024
Strategic Account Executive
Everbridge Software
10.2021 - 12.2023
Regional Sales Executive
ECi Software
04.2019 - 08.2021
Sr. Account Executive
Mediu Software
10.2017 - 03.2019
VP of Sales
Chepri Software
10.2015 - 10.2017
Strategic Account Executive
Digitek Computer Products
10.2008 - 09.2015
Business Manager
Dexxon Digital Storage
07.2005 - 10.2008
Sr. Account Executive
Comark/Insight Corporate Solutions
09.2001 - 06.2005
Account Executive
Arbor Computer Corporation
07.1997 - 09.2001
A.S. - Business Administration
Miami-Dade Community College
Diploma - undefined
Coral Gables High School
B.S. - Business Administration
Drake University
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