Louis J. Lu

Shenzhen

Summary

Results-driven professional with comprehensive experience in account management, focusing on building strong client relationships and driving business growth. Adept at negotiating contracts, resolving client issues, and aligning services with client needs. Proven success in fostering team collaboration and adapting to dynamic environments, showcasing excellent communication and problem-solving skills.

Overview

years of professional experience

Work History

Account Manager / International Sales

Shenzhen TVT Digital Technology Co.Ltd

China / U.S. Market

12.2021 - Current

Managed and expanded U.S.-based B2B accounts, focusing on distributors and high-volume importers, driving multi-million-dollar sales growth.
Served as the primary commercial contact, developing price lists, issuing quotations, and leading pricing and contract negotiations, while coordinating with pre-sales and after-sales teams to track issue resolution and ensure customer satisfaction.
Conducted onsite and virtual product demonstrations, training sessions, and roadmap presentations for new product launches.
Provided market intelligence, competitor analysis, and customer feedback to inform product development and business strategy.
Coordinated with production, logistics, and R&D teams to ensure smooth order fulfillment, product quality, and timely delivery.
Built and maintained long-term customer relationships, increasing loyalty, repeat business, and annual order volume.
Key Achievements:
Grew a major U.S. client’s annual purchases from $550K to $2M over 3 years by expanding product adoption and strengthening distributor relationships.
Increased average order size and repeat business through targeted upselling, cross-selling, and solution-based sales strategies.
Maintained strong account retention and profitability while scaling revenue, ensuring sustainable growth.
Managed a portfolio of X distributors and $Y total annual revenue, consistently exceeding sales targets.

International Sales Representative

RWD Life Science Co., Ltd.

China

08.2020 - 11.2021

Managed channel sales for cell and pathology product lines in the U.S. and Canadian markets, developing and maintaining relationships with local distributors.
Set and executed quarterly and annual sales plans, consistently achieving revenue targets.
Proactively sourced and qualified potential clients via LinkedIn, email, phone, and social platforms, securing new distributor partnerships and sales contracts.
Coordinated with marketing, after-sales, and R&D teams to support distributor product testing, demonstrations, and order issue resolution, ensuring high customer satisfaction.
Participated in sales team meetings to address challenges in distributor development, implement solutions, and drive collaboration.
Monitored order fulfillment and payment collection to ensure smooth execution.
Developed multiple distributors in the U.S. and Canada, generating $125K in sales and establishing long-term client partnerships.

Education

Bachelor of Arts - English (Concentrated On International Trade)

Changsha University

Changsha, China

07-2020

Skills

Business English Certificate (BEC) - Higher (C1)
TEM-8 (Test for English Majors, Level 8)
Microsoft Office Suite (Excel, PowerPoint, Word)

B2B Account Management, Channel Sales, Pricing Strategy, Contract Negotiation, Pipeline Development, US/Canada Market Expansion, Customer Relationship Management, Market & Competitor Analysis
Additional Info: Valid US B1/B2 Ten-Year Visa, Valid Driver’s License

Languages

English

Full Professional

Chinese (Mandarin)

Native or Bilingual

Chinese (Cantonese)