I am an expert in managing, developing and rolling out go-to -market strategy for digital sales teams. I help organizations build high performing digital sales team that build pipeline through diverse and complexes channels so they can achieve growth. For instance, I help the N.A. digital sales team at Radware growth pipeline by 30% year over year for the past 3 years consistently by streamlining processes, enabling digital tools and training the team. This resulted in a massive growth in revenue generated in the Cloud security business and market share gain. This is important because field sales team rely on inside sales team to build up to 50% of their pipeline from which 20% of their quota is achieved