Lucas Seiler

• Lead for BMO's U.S. Personal and Business Banking departments public relations efforts - two of the bank's central lines of business - as well as managed all media items for North American Digital and Technology team.
• Oversee all reputation and issues management-related items and media inquiries, including external communication around the bank's more than $16B acquisition of Bank of the West in California.
• Manage BMO's Real Financial Progress Index - a forward looking indicator of consumer sentiment around personal finance - regularly securing features in top tier media such as NBC Nightly News, CNBC, WSJ, and more.
• Created the bank's media training program which serves as a guide in both the U.S. and Canada to in-depth and on-camera interview preparation - as well as media trained all top bank executives and new spokespeople in U.S. and Canada.
• Developed communication around $40B community benefits plan, a series of commitments to support underserved communities in U.S.
• Serve as company spokesperson when appropriate on topics relevant to consumer and business banking
• Grew media coverage and share of voice quarter-over-quarter around key topics and language executive leadership highlighted as priority.
• Serve as mentor for WMNfintech, North America's largest nonprofit industry fintech program for women founders in collaboration with tech incubator 1871, and media trained 16 fintech CEOs.
• Selected by executive leadership to serve on bank's Creative Center for Excellence, contributing broadcast expertise to better promote the company.

• Oversaw public relations, media training, digital marketing, content creation, and messaging services for clients across wide range industries spanning three countries (U.S., Canada, and South Africa).
• Led new business development and grew agency to 8 new annual retainers.
• Represented prominent names in legal and financial services industries, design and construction, real estate, politics, healthcare, and nonprofits
• Continually secured high-level media placements for clients in both local and national publications, podcasts and blogs
• Clients included General Management Group, Unified Works, Unified Builders Group, Chicago Loop Alliance, Nialli, University of Miami School of Architecture, NexGenHealth Ltd., AACC, and more.

• Represented leaders in the legal and financial services industries, regulatory and disciplinary organizations, as well as a Fortune 500 company by connecting their missions to key target audiences through creative storytelling.
• Clients included City National Bank of Florida, The Florida Bar, Bilzin Sumberg, Podhurst Orseck, Kluger Kaplan, Gerson Preston, Hall & Lamb, Walmart, the Miami DDA, and the Lincoln Road BID.
• Managed national press conferences, such as the Parkland shooting tragedy on behalf of client suing FBI for negligence.
• Counseled and prepped family members of Boeing 737 MAX crashes on media interviews and secured opportunities for client as the top litigator suing the aircraft manufacturer on behalf of victims.
• Led PR efforts at Supreme Court around anti-terrorism litigation, specifically USS Cole bombing lawsuits and settlements with Sudan.

• Managed PR for the investor relations firm.
• Clients included William O’Neil + Company, Berkshire Hathaway, and Loop Industries.

• Promoted to News Anchor of NBC-2 News Today, #1-rated morning show in Southwest Florida covering Fort Myers, Cape Coral, Naples/Marco Island, and Punta Gorda.
• Field-anchored and traveling throughout Florida with 2016 presidential and senatorial campaigns.

• Promoted to Lead Collier County Bureau Chief based in Naples, Florida.
• Uncovered news in one of FL's largest counties and fastest-growing metropolitan areas in the country.
• NBC Nightly News coverage: Naples meteotsunami, invasive species impact on Everglades, presidential campaign visits, among other viral stories.

• Head bureau correspondent for Charlotte Co. solely responsible for covering 6 cities for evening news.
• Exclusive investigation of corruption within FL prison system resulted in the firing of 10 officers and uncovering of a homicide cover-up within Charlotte Correctional.
• Reporting referenced and sourced in Nova Law Review.
• Edward R. Murrow and Emmy award recipient for story leading to widespread criticism and adjustments to lightning detection alert systems.

• Served as evening anchor, reporter, producer, and forecaster for NBC broadcasts to entire state of Wyoming
• Named "Best News Reporter" and "Best Photographer" by the regional association of broadcasters in 2011 and 2012.