Luciana Costanza

• Managed Customer Relationships and Daily Operations: Ensured high levels of customer satisfaction through personalized service and addressing customer inquiries and concerns promptly
• Coordinated Events and Catering: Organized and managed special events and catering services, overseeing logistics, vendor coordination, and customer satisfaction
• Managed Business Website and Social Media: Designed and maintained business website, updating menus, and promotions, and ensuring consistent branding across social media platforms to enhance online presence and customer engagement
• Assisted in Employee Training and Supervision: Supported in training and supervising employees in various tasks, including food preparation, safety, and sanitation, ensuring adherence to high standards
• Flexibility and Multi-tasking: Demonstrated flexibility by working in various roles such as salad bar, host, or cashier as needed to support operational efficiency and customer service
• Team Collaboration: Fostered professional working environment, collaborating effectively with staff, vendors, and other food service units to ensure smooth operations and customer satisfaction.
• Optimized inventory management systems for streamlined ordering processes and reduced waste levels

• Developed and implemented comprehensive sales strategies based on thorough market analysis, monitoring competition, pricing, and sales trends
• Strategized and executed sales forecasts, business plans, and marketing budgets in collaboration with international business development and marketing managers
• Managed and optimized distributors' sales and marketing efforts across assigned territory, achieving and exceeding sales goals consistently
• Identified and cultivated new partnerships and market opportunities to expand Nordic Naturals' presence in Latin America
• Negotiated contracts, managed product logistics, and represented company at key trade association meetings to promote brand visibility and growth
• Supported and mentored sales team to enhance communication and foster cohesive teamwork within NNLA team.
• Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs
• Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures
• Collaborated with marketing and education teams to create targeted promotional campaigns, driving customer engagement and sales growth
• Increased sales by 18%

• Directed sales and marketing strategies across 30+ countries, setting ambitious forecasts and KPIs to drive performance and meet targets
• Collaborated effectively with cross-functional teams including finance, marketing, operations, and sales to streamline processes and maximize efficiency
• Utilized market data insights to develop and implement sales strategies, ensuring alignment with global business development and international marketing goals
• Proactively monitored market conditions, identified new distributors and market opportunities, and provided strategic feedback to international team
• Led multinational team of five employees, overseeing international sales, logistics, and product compliance to ensure seamless operations and market expansion.

• Partnered closely with international distributors to devise tailored marketing and educational strategies, aligning with annual plans and budgetary guidelines
• Ensured consistency and cultural relevance in all company communications and collateral, enhancing brand presence and market penetration
• Conducted thorough market research, performing SWOT analyses to identify market dynamics and strategic opportunities
• Facilitated cross-departmental collaboration to enhance understanding of Nordic Naturals' product portfolio and market positioning
• Orchestrated educational webinars, training tours, and authored educational articles to support distributor networks and drive product awareness and sales.
• Oversaw international sales in 25 different markets

Coordinated product launches and sales events with distributors, managing purchase orders and ensuring timely shipments to meet market demand

• Collaborated closely with International Marketing Manager to review and refine promotional materials, ensuring consistent brand messaging
• Supported creation of impactful presentations and maintained strong customer relationships to sustain business growth and client satisfaction
• Provided crucial logistical support and customer care, contributing to successful execution of various international projects.
• Tracked orders and notified customers of status or potential delays
• Prepared and documented shipment activities and cargo movements to enable tracking history and maintain accurate records
• Generated documentation and information required for customer shipments
• Ensured compliance with industry regulations, reducing risk of fines or penalties

• Assisted International Sales Manager in driving business insights through projects analyzing market trends, competition, and segment-specific strategies
• Coordinated closely with global distributors to expedite order processing and delivery, ensuring high levels of customer satisfaction
• Represented Nordic Naturals at international trade shows and events, contributing to increased brand visibility and market expansion efforts.
• Supported departmental goals by working closely with other teams such as sales, marketing, finance, and technical support when needed
• Supported successful sales campaigns by promoting special offers during relevant customer interactions

• Increased brand awareness through event marketing, demonstrations, sales, and brand promotion
• Boosted sales through effective collaboration with store staff to promote products in high-traffic areas
• Educated consumers about product benefits, leading to increased interest and sales conversions
• Increased positive word-of-mouth referrals through genuine, personalized customer interactions and excellent product knowledge
• Showed understanding of customer's personal style and preferences when offering product advice
• Communicated product information with confidence and educated consumers about company
• Managed inventory levels at promotional events to ensure adequate product supply while minimizing waste or shortages
• Awarded top 10 Seller in the Bay Area in 2012.

• Completed Interior redesign of restaurant and helped build excellent business reputation
• Recruited and trained new employees in food preparation, safety, and storage procedures, and customer service
• Training was offered in Spanish, English, or Italian
• Developed and supported smooth work environment with employees of different ethnicities
• Designed and managed marketing strategies
• Handled opening and closing of credit card batches
• Implemented bookkeeping system for payroll.
• Implemented innovative marketing campaigns to expand customer base and increase brand awareness
• Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service