Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Luciano Amatruda

Branford

Summary

Motivated and results-driven Customer Success Manager with over 3.5 years of experience in the programmatic advertising industry at Freestar, a top ad monetization partner. Adept at driving client satisfaction, managing relationships, optimizing customer experiences, and limiting at-risk clients. Experienced in developing and maintaining marketing materials, collaborating cross-functionally, and supporting sales teams. Holds a Bachelor's degree in Business Administration with a focus in Marketing and Business Management.

Overview

3
3
years of professional experience
1
1
Certification

Work History

Customer Success Manager

Freestar
04.2022 - Current


  • Spearhead customer success initiatives for a portfolio of high-profile publisher clients in the programmatic advertising space, ensuring optimal ad monetization strategies and maximized revenue
  • Lead onboarding, training, and ongoing support for new clients, offering tailored recommendations to enhance user engagement and advertising performance
  • Act as the primary point of contact for over 50 clients, cultivating long-term relationships and resolving any concerns or escalations in a timely and professional manner
  • Collaborate with cross-functional teams (product, engineering, sales) to ensure clients receive optimal service and that their feedback informs product development
  • Provide in-depth data analysis and reporting to clients, demonstrating ROI and making data-driven recommendations for continuous optimization
  • Contribute to a 20% increase in client retention year-over-year by providing proactive and effective solutions
  • From 2023 to 2024, I successfully grew the revenue of my book of clients by over 100% year over year. This achievement was driven by my strategic upselling of Freestar products, which led to significant increases in programmatic ad revenue.
  • Mitigate and limit at-risk clients by identifying potential issues early and implementing corrective strategies, resulting in a significant reduction in client churn
  • Deliver actionable insights and solutions that prevent service disruptions and strengthen long-term client partnerships


Associate Customer Success Manager

Freestar
01.2022 - 04.2022
  • Played instrumental role in client satisfaction by working with operational teams for proper resolution of service issues.
  • Created customer support strategies to increase customer retention.
  • Established strong relationships with key customers, resulting in increased customer loyalty.
  • Assisted customers with onboarding and product setup to foster successful adoption and usage.
  • Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.

Education

Bachelor of Science - Business Administration, Marketing & Business Management

Southern Connecticut State University
New Haven, CT
06.2020

Skills

  • Customer service
  • Time management
  • Computer literacy
  • Communication skills
  • Microsoft excel
  • Leadership
  • Microsoft word
  • Sales
  • Negotiation
  • Account management
  • Revenue growth
  • Customer retention

Certification

  • Introduction to Programmatic Advertising - 2024
  • Google Ads certification
  • Advanced Google Analytics
  • SEO Foundations
  • Growth Hacking Foundations

Timeline

Customer Success Manager

Freestar
04.2022 - Current

Associate Customer Success Manager

Freestar
01.2022 - 04.2022

Bachelor of Science - Business Administration, Marketing & Business Management

Southern Connecticut State University

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Luciano Amatruda