Lucie Johnston
Tiburon,USA
Summary
Social Media Coordinator with data-driven, analytical approach and proven results.
Overview
4
4
years of professional experience
Work History
After Care Assistant
Goleta Unified School District
01.2022 - Current
- Recorded daily activities, progress and incidents for director and parent review.
- Supported children's cognitive, social and emotional development with quality childcare.
- Minimized spread of infectious diseases using proper cleaning and sanitation protocols.
- Supervised and guided students toward good behaviors and opportunities for learning.
Marketing and Public Relations Coordinator
UCSB Panhellenic
04.2024 - 06.2024
- Identified and analyzed social media trends across platforms, driving campaign strategies that boosted audience engagement.
- Crafted engaging blog posts and social media content, boosting audience interaction and enhancing brand visibility across multiple platforms.
Social Media Coordinator
Kappa Kappa Gamma Sorority
12.2023 - 05.2024
- Oversaw social media asset design to be in line with brand identity.
- Incorporated interesting and informative content, resulting in increased shares and followers.
- Developed social media strategies to increase brand awareness and engagement.
- Engaged in dialogues with target audiences to advocate for company.
- Observed effectiveness of social media efforts to maximize results.
- Strengthened brand identity with consistent messaging, tone, and visual elements across all posts.
Retail Sales Associate
Free People
01.2021 - 12.2023
- Improved children's cognitive, social and emotional development with care and commitment
- Minimized spread of infectious diseases using proper cleaning and sanitation protocols.
- Supervised and guided students toward good behaviors and opportunities for learning.
Education
Bachelor of Science - Communications
University of California, Santa Barbara
Santa Barbara, CA06-2025
Skills
- Community Management
- Social Media Strategy
- Audience Targeting
- Creative Thinking
- Time Management
- Team Collaboration
- Effective Time Management
- Reliability and punctuality
Timeline
Marketing and Public Relations Coordinator
UCSB Panhellenic
04.2024 - 06.2024
Social Media Coordinator
Kappa Kappa Gamma Sorority
12.2023 - 05.2024
After Care Assistant
Goleta Unified School District
01.2022 - Current
Retail Sales Associate
Free People
01.2021 - 12.2023
Bachelor of Science - Communications
University of California, Santa Barbara