Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

LUIS COLUMNA

White Plains,NY

Summary

Highly skilled and accomplished Public Relations professional specializing in communications, brand awareness, customer service and management skills.

Overview

19
19
years of professional experience
3
3
years of post-secondary education

Work History

Property Manager

Pistilli Management
12.2023 - Current
  • Increased property occupancy rates by effectively marketing available units and conducting thorough tenant screenings.
  • Oversaw lease agreements from inception to termination, ensuring compliance with local regulations and protecting the interests of both landlords and tenants.
  • Conducted regular property inspections, identifying areas for improvement and proactively addressing potential safety hazards.
  • Completed final move-out walk-throughs with tenants to identify required repairs.
  • Monitored tenant behavior and implemented corrective action to maintain order in assigned properties.
  • Maintained positive landlord-tenant relationships, ensuring clear communication and prompt resolution of any disputes.
  • Introduced prospective tenants to types of units available and performed tours of premises.
  • Coordinated with maintenance staff to ensure timely completion of repairs, minimizing downtime for tenants and maintaining property aesthetics.
  • Followed up on delinquent tenants and coordinated collection procedures.
  • Managed multiple properties simultaneously, coordinating efficient allocation of resources and streamlining communication channels to maintain high levels of operational excellence.
  • Coordinated with janitorial and engineering staff on maintenance and upkeep.
  • Enhanced tenant satisfaction by promptly addressing concerns and resolving issues in a timely manner.
  • Monitored progress of construction and maintenance projects and notified appropriate individuals of project updates, delays, and schedule changes.
  • Handled tenant complaints promptly and appropriately, calling in repairmen, and other support services.
  • Provided ongoing training opportunities for staff, promoting professional growth and fostering a cohesive team environment.
  • Enhanced security measures, significantly reducing incidents on property premises.
  • Kept properties in compliance with local, state, and federal regulations.

Real Estate Agent

Howard Hanna Rand Realty
01.2020 - Current
  • Brokerage Firm 2020 – Present
  • Certifications
  • • Real Estate License 2020- Present
  • Real Estate Agent
  • Client-focused focused Real Estate agent helping clients find their prefect home by carefully researching market trends property values and neighborhoods.
  • • Conduct open house to help market for-sale properties
  • • Develop positive and trusting relationships with clients by focusing on individual needs.
  • • Strong communication skills
  • • Sales and customer service
  • • Silver Award Winner 2021 Outstanding Sales

Assistant Property Manager

The Ferrara Management Group
03.2023 - 11.2023
  • Oversaw monthly collections and maintained high payment rates by building positive relationships with tenants.
  • Posted policies and rules in common areas for tenant review.
  • Followed up on delinquent tenants and coordinated collection procedures.
  • Handled tenant complaints promptly and appropriately, calling in repairmen, and other support services.
  • Kept records accurate, detailed and fully compliant with reporting requirements to meet state, local, and federal housing requirements.
  • Responded to messages and inquiries from various parties and used well-developed active listening and open-ended questioning skills to promote quick issue resolution.
  • Resolved conflicts between tenants regarding noise, encroachments, and parking.
  • Kept accurate records of all resident and tenant correspondence.
  • Escalated major issues to property manager for immediate remediation.
  • Attended staff meetings and took extensive notes to share with property manager.
  • Established strong, professional relationships with residents by promoting team collaboration and delivering exemplary service.

Senior Brand Marketing Specialist

PMK*BNC
04.2015 - 02.2019

• Managed the Samsung mobile account for influencers, professional athletes and celebrities

  • Developed and maintained courteous and effective working relationships.
  • Worked within applicable standards, policies and regulatory guidelines to promote safe working environment.
  • Received and processed stock into inventory management system.
  • Proved successful working within tight deadlines and fast-paced atmosphere.
  • Used Microsoft Word and other software tools to create documents and other communications.
  • Carried out day-to-day duties accurately and efficiently.
  • Planned and organized year-round events at major venues including 2016 Summer Olympics, NFL, NBA, MLB, Grammy's and Oscars.
  • Provided gifted devices, including telephones and accessories to 500+ celebrity/influencer clients per year
  • Conducted personalized product education to celebrity/influencer clients as required
  • Strategically collaborated with major companies, such as Spotify and Billboard at various national co-branding events
  • Coordinated and executed promotional events with influencer clients from concept to implementation, including all logistics and

Marketing Rep / Brand Ambassador

Marketstar
09.2005 - 03.2015
  • Designed, filled and arranged eye-catching product floorsets to increase sales.
  • Increased brand awareness through event marketing, demonstrations, sales and brand promotion.
  • Engaged, educated and befriended customers to deliver amazing shopping experience.
  • Achieved and exceeded sales goals in line with prescribed selling strategy.
  • Showed understanding of customer's personal style and preferences when offering product advice.
  • Collaborated with Two Degrees Marketing Agency and PMK public relations firm to promote Samsung Mobile products and services.
  • Successfully managed Sales and Marketing account for Sony Viao
  • Provided quarterly product training to retail partners’ Sales Representatives, including product features and benefits
  • Performed weekly post-event and consultation follow-ups to track product sales and customer satisfaction
  • Identified potential partnerships
  • Executed brand activations to standards and with professionalism.

Education

High School Diploma -

Hillcrest High School
Jamaica, NY
09.1988 - 06.1991

Skills

    Event Management

    Corporate Co-Op Collaboration

    Consumer Education

    Client Relationship Management

    Branding & Messaging

    Image Building & Enhancement

    Interpersonal Communication

    Active Listening

    Written Communication

    Presenting

    Application process proficiency

    Telephone and email etiquette

    Tenant issue resolution

    Maintenance knowledge

    Common area maintenance

    Database Management

    Administrative support

Accomplishments

  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Resolved product issue through consumer testing.
  • Strategic Planning
  • Event Management
  • Corporate Co-Op Collaboration
  • Consumer Education
  • Client Relationship Management
  • Branding & Messaging
  • Image Building & Enhancement
  • Consumer Incentives

Timeline

Property Manager

Pistilli Management
12.2023 - Current

Assistant Property Manager

The Ferrara Management Group
03.2023 - 11.2023

Real Estate Agent

Howard Hanna Rand Realty
01.2020 - Current

Senior Brand Marketing Specialist

PMK*BNC
04.2015 - 02.2019

Marketing Rep / Brand Ambassador

Marketstar
09.2005 - 03.2015

High School Diploma -

Hillcrest High School
09.1988 - 06.1991
LUIS COLUMNA