Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Yolanda Garcia-Espinoza

Laveen,AZ

Summary

Dynamic bilingual professional with a proven track record at KPNX/Tegna, enhancing audience engagement through compelling storytelling and efficient content production. Excelled in relationship building and public relations, significantly streamlining workflows. Skilled in multitasking and problem-solving, adept at creating impactful narratives and fostering community partnerships.

Overview

22
22
years of professional experience

Work History

Senior Digital Content Producer

KPNX/Tegna
10.2016 - Current
  • Write, conduct interviews for stories and lives, edit video and translate content.
  • Supervise the 12News en Español department and guide/train other Spanish contributors withing the network.
  • Streamlined internal workflows by creating efficient processes for content creation, editing, approval, and publication.
  • Utilized strong storytelling skills in crafting compelling narratives that resonated with target audiences across multiple platforms.
  • Coordinated with external partners such as freelancers or agencies to manage outsourced projects effectively within budget constraints.
  • Create and maintain relationships with government and community entities.
  • Coordinate community forums and participate in events to be closer to our audience.
  • Represent 12News en Español and create partnerships to better serve our audience

News Reporter/producer

Ramar Communications
10.2015 - 05.2016
  • Raised awareness about important issues by covering underreported stories affecting local communities.
  • Uploaded daily breaking news and updates to the organization's social media and website accounts.
  • Presented news by researching, developing and covering field news events.
  • Collected data from various sources to determine facts and opinions and fashioned into cohesive story for television social media.

Sale Assistante/On-Air Personality

Telemundo Arizona
07.2002 - 10.2015
  • Conducted interviews with high-profile guests for the enrichment of program content and audience appeal.
  • Enhanced listener engagement by delivering articulate, informative, and entertaining presentations on-air.
  • Ensured compliance with FCC regulations during all live broadcasts, maintaining ethical standards in broadcasting practices.
  • Participated in community events as a station representative, fostering positive relationships between the station and local organizations.
  • Talent for segments focused on client's products and services.
  • Entered orders, scheduled spots, and serviced clients accounts daily.

Education

Bachelor of Arts - Radio And Television Broadcasting

Arizona State University
Tempe, AZ
05-2005

Skills

  • Public relations
  • Detailed oriented
  • Relationship building
  • Organizational skills
  • Time management
  • Attention to detail
  • Problem-solving abilities
  • Multitasking Abilities
  • Reliability
  • Active listening
  • Verbal and written communication

Languages

Spanish
Native or Bilingual

Timeline

Senior Digital Content Producer

KPNX/Tegna
10.2016 - Current

News Reporter/producer

Ramar Communications
10.2015 - 05.2016

Sale Assistante/On-Air Personality

Telemundo Arizona
07.2002 - 10.2015

Bachelor of Arts - Radio And Television Broadcasting

Arizona State University

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Yolanda Garcia-Espinoza